---
description: Scopri le funzionalità di Zoho Marketing Automation, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Zoho Marketing Automation - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software per marketing automation](/directory/6/marketing-automation/software) > [Zoho Marketing Automation](/software/1014883/zoho-marketing-automation) > [Alternative a Zoho Marketing Automation](https://www.capterra.it/alternatives/1014883/zoho-marketing-automation)

# Alternative a Zoho Marketing Automation

Canonical: https://www.capterra.it/alternatives/1014883/zoho-marketing-automation

> Scopri le migliori alternative a Zoho Marketing Automation. Confronta funzionalità, valutazioni e recensioni per trovare il software più adatto alle tue esigenze.

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## Le migliori alternative

1. **Systeme.io** — 4.8/5 (2126 reviews) — Piattaforma di marketing multifunzione che consente a chiunque, anche con scarse conoscenze tecniche, di creare funnel di vendita e sistemi di automazione.
   - [Visualizza profilo](https://www.capterra.it/software/198994/systeme)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/198994/1014883/systeme/vs/zoho-marketing-automation)
2. **Brevo** — 4.6/5 (3411 reviews) — Ottieni tutti gli strumenti necessari per creare relazioni migliori con i clienti online sotto un unico tetto.
   - [Visualizza profilo](https://www.capterra.it/software/132996/brevo)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/132996/1014883/brevo/vs/zoho-marketing-automation)
3. **ActiveCampaign** — 4.6/5 (2561 reviews) — Oltre 120.000 clienti utilizzano ActiveCampaign per automatizzare il proprio marketing, dalla lead generation alla gestione dei contatti fino alla personalizzazione delle e-mail.
   - [Visualizza profilo](https://www.capterra.it/software/79367/activecampaign)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/79367/1014883/activecampaign/vs/zoho-marketing-automation)
4. **MailerLite** — 4.7/5 (2256 reviews) — MailerLite è un fornitore di servizi di e-mail marketing focalizzato sulla semplicità, un'eccellente assistenza clienti e un design dall'aspetto gradevole per le tue e-mail.
   - [Visualizza profilo](https://www.capterra.it/software/136603/mailerlite)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/136603/1014883/mailerlite/vs/zoho-marketing-automation)
5. **Mailchimp** — 4.5/5 (17572 reviews) — La piattaforma di marketing multifunzione di Mailchimp consente alle piccole imprese di fare marketing in modo più intelligente per crescere più velocemente.
   - [Visualizza profilo](https://www.capterra.it/software/110228/mailchimp)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/110228/1014883/mailchimp/vs/zoho-marketing-automation)
6. **HubSpot Marketing Hub** — 4.5/5 (6220 reviews) — HubSpot è un sistema di inbound marketing su Internet che consente alle aziende di essere trovate online e di generare un maggior numero di lead.
   - [Visualizza profilo](https://www.capterra.it/software/171840/hubspot-marketing)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/171840/1014883/hubspot-marketing/vs/zoho-marketing-automation)
7. **Omnisend** — 4.7/5 (836 reviews) — Omnisend è la piattaforma di marketing automation per l'e-commerce che aiuta a vendere di più. Compatibile con Shopify e altre piattaforme di e-commerce.
   - [Visualizza profilo](https://www.capterra.it/software/153508/omnisend)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/153508/1014883/omnisend/vs/zoho-marketing-automation)
8. **Constant Contact** — 4.3/5 (2913 reviews) — Tutti gli strumenti di marketing, le funzionalità e la guida di esperti di cui hai bisogno per avere successo, tutto in un unico posto. Crea il tuo sito web gratuito oggi.
   - [Visualizza profilo](https://www.capterra.it/software/31898/constant-contact)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/31898/1014883/constant-contact/vs/zoho-marketing-automation)
9. **Klaviyo** — 4.6/5 (524 reviews) — Klaviyo è una moderna piattaforma di marketing che consente ai marchi di e-commerce di creare un numero illimitato di relazioni di elevato valore tramite e-mail e social.
   - [Visualizza profilo](https://www.capterra.it/software/156699/klaviyo)
   - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/156699/1014883/klaviyo/vs/zoho-marketing-automation)
10. **Marketo Engage** — 4.3/5 (710 reviews) — Software di marketing automation avanzato e facile da utilizzare che consente di generare lead qualificati e convertire le spese di marketing in entrate.
    - [Visualizza profilo](https://www.capterra.it/software/75130/marketo-lead-management)
    - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/75130/1014883/marketo-lead-management/vs/zoho-marketing-automation)
11. **EngageBay CRM** — 4.7/5 (907 reviews) — Il software di marketing automation di EngageBay aiuta le piccole imprese ad automatizzare le attività di marketing e vendita per generare lead e chiudere più trattative.
    - [Visualizza profilo](https://www.capterra.it/software/178819/engagebay-marketing)
    - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/178819/1014883/engagebay-marketing/vs/zoho-marketing-automation)
12. **SALESmanago Marketing Automation** — 4.5/5 (246 reviews) — Piattaforma di marketing automation multifunzione che aiuta le aziende ad aumentare i propri ricavi fornendo offerte personalizzate in modalità multicanale.
    - [Visualizza profilo](https://www.capterra.it/software/134496/salesmanago-marketing-automation)
    - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/134496/1014883/salesmanago-marketing-automation/vs/zoho-marketing-automation)
13. **iContact** — 4.5/5 (603 reviews) — Lavora in modo più intelligente con strumenti integrati come e-mail marketing, flussi di lavoro, pagina di destinazione, lead scoring, monitoraggio dei comportamenti e analisi.
    - [Visualizza profilo](https://www.capterra.it/software/31513/icontact)
    - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/31513/1014883/icontact/vs/zoho-marketing-automation)
14. **Salesforce Marketing Cloud** — 4.2/5 (526 reviews) — L'allineamento di marketing e vendite aiuta a crescere in modo più efficiente.
    - [Visualizza profilo](https://www.capterra.it/software/7723/salesforce-marketing-cloud)
    - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/7723/1014883/salesforce-marketing-cloud/vs/zoho-marketing-automation)
15. **GetResponse** — 4.2/5 (521 reviews) — La marketing automation di GetResponse è scalabile e cresce con la tua azienda: qualunque sia la tua idea, avrai il supporto per realizzarla.
    - [Visualizza profilo](https://www.capterra.it/software/153948/getresponse)
    - [Confronta con Zoho Marketing Automation](https://www.capterra.it/compare/153948/1014883/getresponse/vs/zoho-marketing-automation)

## Categorie correlate

- [Software per marketing automation](https://www.capterra.it/directory/6/marketing-automation/software)
- [Software per content marketing](https://www.capterra.it/directory/30796/content-marketing/software)
- [Software di email marketing](https://www.capterra.it/directory/30013/email-marketing/software)
- [Software per l'analisi dei dati per il marketing](https://www.capterra.it/directory/31018/marketing-analytics/software)
- [Software per marketing attribution](https://www.capterra.it/directory/31081/marketing-attribution/software)

## Link

- [Visualizza su Capterra](https://www.capterra.it/alternatives/1014883/zoho-marketing-automation)
- [Visualizza la pagina del prodotto](https://www.capterra.it/software/1014883/zoho-marketing-automation)

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