---
description: Scopri le funzionalità di Segment, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Segment - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software per Data Management](/directory/31003/data-management/software) > [Segment](/software/150621/segment) > [Alternative a Segment](https://www.capterra.it/alternatives/150621/segment)

# Alternative a Segment

Canonical: https://www.capterra.it/alternatives/150621/segment

> Scopri le migliori alternative a Segment. Confronta funzionalità, valutazioni e recensioni per trovare il software più adatto alle tue esigenze.

-----

## Le migliori alternative

1. **Google Analytics 360** — 4.7/5 (8089 reviews) — Piattaforma di analisi che permette alle aziende di tutte le dimensioni di tenere traccia dei comportamenti degli utenti, acquisire informazioni di marketing e altro ancora.
   - [Visualizza profilo](https://www.capterra.it/software/177042/google-analytics)
   - [Confronta con Segment](https://www.capterra.it/compare/150621/177042/segment/vs/google-analytics)
2. **Mixpanel** — 4.5/5 (145 reviews) — Mixpanel aiuta le aziende ad analizzare modalità e motivi di coinvolgimento, conversione e conservazione su più dispositivi, quindi utilizza i dati raccolti per far crescere le imprese dei clienti.
   - [Visualizza profilo](https://www.capterra.it/software/158740/mixpanel)
   - [Confronta con Segment](https://www.capterra.it/compare/150621/158740/segment/vs/mixpanel)
3. **Tableau** — 4.6/5 (2348 reviews) — Il software Tableau aiuta le persone a visualizzare e comprendere i dati. Tableau offre analisi, visualizzazione e business intelligence veloci.
   - [Visualizza profilo](https://www.capterra.it/software/77260/tableau)
   - [Confronta con Segment](https://www.capterra.it/compare/77260/150621/tableau/vs/segment)
4. **Amplitude** — 4.6/5 (67 reviews) — Soluzione di analisi web e mobile basata sul cloud, che consente alle aziende di mappare il percorso degli utenti e supporta la fidelizzazione dei clienti.
   - [Visualizza profilo](https://www.capterra.it/software/158741/amplitude)
   - [Confronta con Segment](https://www.capterra.it/compare/150621/158741/segment/vs/amplitude)
5. **Ortto** — 4.6/5 (112 reviews) — Autopilot è un software di marketing automation semplice e visivo.
   - [Visualizza profilo](https://www.capterra.it/software/131879/autopilot)
   - [Confronta con Segment](https://www.capterra.it/compare/131879/150621/autopilot/vs/segment)
6. **Mailchimp** — 4.5/5 (17572 reviews) — La piattaforma di marketing multifunzione di Mailchimp consente alle piccole imprese di fare marketing in modo più intelligente per crescere più velocemente.
   - [Visualizza profilo](https://www.capterra.it/software/110228/mailchimp)
   - [Confronta con Segment](https://www.capterra.it/compare/110228/150621/mailchimp/vs/segment)
7. **Marketo Engage** — 4.3/5 (710 reviews) — Software di marketing automation avanzato e facile da utilizzare che consente di generare lead qualificati e convertire le spese di marketing in entrate.
   - [Visualizza profilo](https://www.capterra.it/software/75130/marketo-lead-management)
   - [Confronta con Segment](https://www.capterra.it/compare/75130/150621/marketo-lead-management/vs/segment)
8. **Scal-e** — 4.9/5 (15 reviews) — Scal-e è un hub di marketing digitale che aiuta le grandi e medie imprese a ottimizzare i costi di acquisizione e fidelizzazione dei clienti.
   - [Visualizza profilo](https://www.capterra.it/software/196666/scal-e)
   - [Confronta con Segment](https://www.capterra.it/compare/150621/196666/segment/vs/scal-e)
9. **Snowplow BDP** — 4.8/5 (9 reviews) — Snowplow Insights ti consente di raccogliere dati di eventi formattati e di alta qualità da tutte le tue piattaforme e di archiviarli nel tuo data warehouse.
   - [Visualizza profilo](https://www.capterra.it/software/186343/snowplow-insights)
   - [Confronta con Segment](https://www.capterra.it/compare/150621/186343/segment/vs/snowplow-insights)
10. **Hevo** — 4.7/5 (110 reviews) — Hevo è una piattaforma di pipeline di dati bidirezionale a zero contenuto di codice, appositamente creata per le moderne esigenze di estrazione, trasformazione, caricamento (Extract, Transform, Load, ETL), estrazione, caricamento, trasformazione (Extract, Load, Transform, ELT) ed ETL inverso.
    - [Visualizza profilo](https://www.capterra.it/software/176435/hevo)
    - [Confronta con Segment](https://www.capterra.it/compare/150621/176435/segment/vs/hevo)
11. **Dreamdata** — 4.8/5 (55 reviews) — Dreamdata.io è uno strumento di analisi delle attribuzioni e delle entrate B2B di livello mondiale.
    - [Visualizza profilo](https://www.capterra.it/software/197705/dreamdata-io)
    - [Confronta con Segment](https://www.capterra.it/compare/150621/197705/segment/vs/dreamdata-io)
12. **WebEngage** — 4.5/5 (32 reviews) — WebEngage è uno strumento di marketing automation multicanale B2C. Aiuta a migliorare la fidelizzazione degli utenti e a favorire le conversioni senza spendere troppi soldi.
    - [Visualizza profilo](https://www.capterra.it/software/143401/webengage)
    - [Confronta con Segment](https://www.capterra.it/compare/143401/150621/webengage/vs/segment)

## Categorie correlate

- [Software per Data Management](https://www.capterra.it/directory/31003/data-management/software)
- [Software per Master Data Management](https://www.capterra.it/directory/31019/master-data-management/software)
- [Software per la gestione accurata dei dati](https://www.capterra.it/directory/31126/data-quality/software)
- [Programmi per la gestione dei dati dei clienti](https://www.capterra.it/directory/31334/customer-data-platform/software)
- [Software per personalizzazione](https://www.capterra.it/directory/30965/personalization/software)

## Link

- [Visualizza su Capterra](https://www.capterra.it/alternatives/150621/segment)
- [Visualizza la pagina del prodotto](https://www.capterra.it/software/150621/segment)

## Questa pagina è disponibile nelle seguenti lingue

| Lingua | URL |
| de | <https://www.capterra.com.de/alternatives/150621/segment> |
| de-AT | <https://www.capterra.at/alternatives/150621/segment> |
| de-CH | <https://www.capterra.ch/alternatives/150621/segment> |
| en | <https://www.capterra.com/p/150621/Segment/alternatives/> |
| en-AE | <https://www.capterra.ae/alternatives/150621/segment> |
| en-AU | <https://www.capterra.com.au/alternatives/150621/segment> |
| en-CA | <https://www.capterra.ca/alternatives/150621/segment> |
| en-GB | <https://www.capterra.co.uk/alternatives/150621/segment> |
| en-IE | <https://www.capterra.ie/alternatives/150621/segment> |
| en-IL | <https://www.capterra.co.il/alternatives/150621/segment> |
| en-IN | <https://www.capterra.in/alternatives/150621/segment> |
| en-NZ | <https://www.capterra.co.nz/alternatives/150621/segment> |
| en-SG | <https://www.capterra.com.sg/alternatives/150621/segment> |
| en-ZA | <https://www.capterra.co.za/alternatives/150621/segment> |
| es | <https://www.capterra.es/alternatives/150621/segment> |
| es-AR | <https://www.capterra.com.ar/alternatives/150621/segment> |
| es-CL | <https://www.capterra.cl/alternatives/150621/segment> |
| es-CO | <https://www.capterra.co/alternatives/150621/segment> |
| es-CR | <https://www.capterra.co.cr/alternatives/150621/segment> |
| es-DO | <https://www.capterra.do/alternatives/150621/segment> |
| es-EC | <https://www.capterra.ec/alternatives/150621/segment> |
| es-MX | <https://www.capterra.mx/alternatives/150621/segment> |
| es-PA | <https://www.capterra.com.pa/alternatives/150621/segment> |
| es-PE | <https://www.capterra.pe/alternatives/150621/segment> |
| fr | <https://www.capterra.fr/alternatives/150621/segment> |
| fr-BE | <https://fr.capterra.be/alternatives/150621/segment> |
| fr-CA | <https://fr.capterra.ca/alternatives/150621/segment> |
| fr-LU | <https://www.capterra.lu/alternatives/150621/segment> |
| it | <https://www.capterra.it/alternatives/150621/segment> |
| nl | <https://www.capterra.nl/alternatives/150621/segment> |
| nl-BE | <https://www.capterra.be/alternatives/150621/segment> |
| pt | <https://www.capterra.com.br/alternatives/150621/segment> |
| pt-PT | <https://www.capterra.pt/alternatives/150621/segment> |
| sv | <https://www.capterra.se/alternatives/150621/segment> |

-----

## Dati strutturati

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Segment","description":"Trova tutte le alternative a Segment in pochi secondi. Seleziona quali software confrontare, scopri chi li utilizza, se c’è una prova o esiste una versione free, le valutazioni generali e se viene fornita assistenza e formazione.","url":"https://www.capterra.it/alternatives/150621/segment","about":{"@id":"https://www.capterra.it/alternatives/150621/segment#software"},"breadcrumb":{"@id":"https://www.capterra.it/alternatives/150621/segment#breadcrumblist"},"@id":"https://www.capterra.it/alternatives/150621/segment#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.capterra.it/#website"},"inLanguage":"it","mainEntity":{"@id":"https://www.capterra.it/alternatives/150621/segment#software"},"publisher":{"@id":"https://www.capterra.it/#organization"}},{"name":"Segment","url":"https://www.capterra.it/software/150621/segment","@id":"https://www.capterra.it/software/150621/segment#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.capterra.it/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.7,"bestRating":5,"ratingCount":72},"offers":{"price":"120","@type":"Offer"}},{"@id":"https://www.capterra.it/alternatives/150621/segment#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Software per Data Management","position":2,"item":"/directory/31003/data-management/software","@type":"ListItem"},{"name":"Segment","position":3,"item":"/software/150621/segment","@type":"ListItem"},{"name":"Alternative a Segment","position":4,"item":"https://www.capterra.it/alternatives/150621/segment","@type":"ListItem"}]}]}
</script><script type="application/ld+json">
  {"name":"Top 15 alternative a Segment - Capterra Italia 2026","@context":"https://schema.org","@id":"https://www.capterra.it/alternatives/150621/segment#itemlist","@type":"ItemList","itemListElement":[{"name":"Google Analytics 360","position":1,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/59fb3221-15e6-4189-8de5-b4ab23e4e044.png","url":"https://www.capterra.it/software/177042/google-analytics","@type":"ListItem"},{"name":"Mixpanel","position":2,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9a3c5edd-0941-4a02-9ae5-9707657f84b3.jpeg","url":"https://www.capterra.it/software/158740/mixpanel","@type":"ListItem"},{"name":"Tableau","position":3,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/13617b00-6b7d-412a-ad40-d18aeefbbdf9.jpeg","url":"https://www.capterra.it/software/77260/tableau","@type":"ListItem"},{"name":"Amplitude","position":4,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/14384514-4f61-4993-8c04-7968fa1ebfb0.png","url":"https://www.capterra.it/software/158741/amplitude","@type":"ListItem"},{"name":"Ortto","position":5,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/420c243c-8f1a-4172-beec-55de4b2fb4fd.png","url":"https://www.capterra.it/software/131879/autopilot","@type":"ListItem"},{"name":"Mailchimp","position":6,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/dd1b7965-612d-4c53-899b-0cf4a9337971.png","url":"https://www.capterra.it/software/110228/mailchimp","@type":"ListItem"},{"name":"Marketo Engage","position":7,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/199791ad-8770-493d-bb55-98544cc98cf7.png","url":"https://www.capterra.it/software/75130/marketo-lead-management","@type":"ListItem"},{"name":"Scal-e","position":8,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/939a2a81-42ee-4e97-9b9f-6b1ea8346683.png","url":"https://www.capterra.it/software/196666/scal-e","@type":"ListItem"},{"name":"Snowplow BDP","position":9,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/aa1f3761-9673-4d0c-b462-f81143b185d0.png","url":"https://www.capterra.it/software/186343/snowplow-insights","@type":"ListItem"},{"name":"Hevo","position":10,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/4eea7786-18a6-49f4-9ad2-5f7849619123.png","url":"https://www.capterra.it/software/176435/hevo","@type":"ListItem"},{"name":"Dreamdata","position":11,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/f113d55d-e81c-46a4-82bd-8921377af4ac.png","url":"https://www.capterra.it/software/197705/dreamdata-io","@type":"ListItem"},{"name":"WebEngage","position":12,"image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductLogo/9f35b844-15a7-48ce-99a0-dee50b2b33f3.png","url":"https://www.capterra.it/software/143401/webengage","@type":"ListItem"}],"numberOfItems":12}
</script>