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Informazioni su MailerLite

MailerLite è un fornitore di servizi di e-mail marketing focalizzato sulla semplicità, un'eccellente assistenza clienti e un design dall'aspetto gradevole per le tue e-mail.

Ulteriori informazioni su MailerLite

Aspetti positivi:

The tutorials and ease of use. Being able to use landing pages and not have to use Zapier.

Aspetti negativi:

It's just a minor thing but can still be a little frustrating.

Valutazioni di MailerLite

Punteggio medio

Facilità d'uso
4,6
Servizio clienti
4,8
Caratteristiche
4,5
Rapporto qualità-prezzo
4,7

Lo consiglieresti?

9,0/10

MailerLite ha una valutazione complessiva di 4,7 stelle su 5, calcolata sulla base di 2.045 recensioni degli utenti di Capterra.

Hai già usato MailerLite?

Condividi la tua esperienza con altri acquirenti.

Filtra le recensioni (2.045)

Darlene
author
Utente LinkedIn Verificato
Editoria, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Great Features for a Reasonable Price

5,0 2 anni fa
Sottotitoli in italiano disponibili nel lettore video
Davide
Consulente Marketing (Germania)
Ristoranti, 2-10 dipendenti
Ha utilizzato il software per: Prova gratuita
Fonte della recensione

Alternative considerate:

Ottimo per questo prezzo

4,0 anno scorso

Commenti: Ottimo per inziare spendendo poco. La funzione di creazione di landing dà molte pissibilita di personalizzazione.

Aspetti positivi:

Ha un editor per landing e siti web che una volta che ci prendi un po' di destrezza a utilizzarlo e lo capisci bene puoi crearci davvero belle pagine e siti web quasi come elementor. Il costo è ottimo è uguaglia in funzionalità e efficienza competitor che costano almeno il doppio

Aspetti negativi:

Quando ti serve qualcosa di più evoluto devi passare oltre. Inoltre essendo solo in inglese ero l'unico a poterlo utilizzare, per questo abbiamo dovuto cambiare.

Max
KM (Germania)
Salute, benessere e fitness, Lavoratore autonomo
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Tool migliore di tutti quelli che ho provato

5,0 2 anni fa

Aspetti positivi:

Vengo da un altro software molto più famoso e anche molto più costoso, ho provato prima le versione gratuita e dopo un mese sono passato a quella a pagamento, perfetto per le mie esigenze di piccolo business, costa 10 volte meno e ha TUTTO quello che serve. Straconsigliato

Aspetti negativi:

Il software non ha nessun difetto, tutto quello che offrono è ottimo ad un prezzo super. Migliorerei solo la parte di collegamento ad uno e-store.

Risposta di MailerLite

2 anni fa

We don't want you to go bananas :). We only want to make sure you have 'lite' work to do. Thanks for the review, Max!

Mariangela
Consulente (Italia)
Coaching e formazione professionale, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Assistenza ottima!

4,0 2 anni fa

Commenti: L'assistenza di ML è stata pronta a risolvere un problema che avevo con l'account di una cliente e [CONTENUTO SENSIBILE]
ha accolto subito la mia richiesta risolvendo il problema in velocissimo tempo.

Aspetti positivi:

La facilità di configurazione e utilizzo

Aspetti negativi:

La mancanza di traduzione nella mia lingua originale, l'italiano, che in alcuni casi mi crea problemi con la comprensione delle voci.

Mario
Amministratore delegato (Italia)
Internet, 2-10 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Newsletter professionali!

5,0 3 anni fa

Aspetti positivi:

Mailerlite e’ molto intuitivo e di facile utilizzo. L’interfaccia grafica è molto ben strutturata e si presenta pulita. Può essere utilizzato da chiunque, senza nessuna laurea in informatica.

Aspetti negativi:

Praticamente nulla ad essere sinceri. MailerLite è impeccabile!

Risposta di MailerLite

3 anni fa

We're feeling very proud of ourselves for getting such a great review. Thank you for taking the time to write this, Mario.

Marianna
personal trainer (Italia)
Salute, benessere e fitness, Lavoratore autonomo
Ha utilizzato il software per: Prova gratuita
Fonte della recensione

Alternative considerate:

ottimo

5,0 3 anni fa

Commenti: molto buona consiglio vivamente

Aspetti positivi:

rapporto qualità prezzo. servizio clienti

Aspetti negativi:

qualcosa mi risulta difficile da capire ma non sono molto pratica sto imparando ora

Risposta di MailerLite

3 anni fa

Hi Marianna, glad to have you part of the community. Feel free to reach out to our support team if there's any question we can help you out with.

Annalisa
Blogger (Italia)
Opere pubbliche, Lavoratore autonomo
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Ottimo prodotto

5,0 anno scorso

Commenti: Ho creato un modulo di iscrizione alla newsletter e collegato un'automazione di mail in modo facile e funzionale, sono molto soddisfatta.

Aspetti positivi:

Facile da usare, molto personalizzabile e soprattutto un servizio di assistenza in chat che funziona e aiuta davvero con persone reali che rispondono non risposte vaghe preconfezionate. Consiglio assolutamente

Aspetti negativi:

Per ora mi piace tutto, forse ho trovato solo un pò di difficoltà perche uso elementor ma l'assistenza mi ha subito risolto

Angela
Founder (Albania)
Assicurazioni, 2-10 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Un ottimo tool di Email Marketing!

5,0 4 mesi fa

Aspetti positivi:

Facilità d'uso e completezza delle funzionalità.

Aspetti negativi:

Se ci fosse anche la versione italiana sarebbe perfetto.

michela
coach (Italia)
Salute mentale, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

servizio clienti ottimo

5,0 2 anni fa

Commenti: Mi trovo molto bene con questa piattaforma, è molto semplice ed intuitiva

Aspetti positivi:

Il servizio clienti è meraviglioso, sono cordiali e ti aiutano a risolvere i problemi in maniera veloce dandoti anche dei consigli

Aspetti negativi:

L'unica cosa che non mi piace molto è che la lingua italiana non c'è

Rosela
Relazioni con il pubblico (Italia)
Relazioni governative, 51-200 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Software di gestione campagne buono

4,0 6 mesi fa

Commenti: Complessivamente buona. Sicuramente piu' per le aziende private che quelle statali

Aspetti positivi:

A livello di campagne governative sicuramente poco utilizzato in quanto altri mezzi di divulgazione come la televisione hanno il sopravento

Aspetti negativi:

Ovviamente lo usiamo per una migliore gestione delle mail, quindi il fatto che sia stato creato per altro che a noi e' poco utile, mi dispiace dirlo, ma poco si e' servito

Rachel
Equestrian Mindset Coach (Canada)
E-learning, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

Excellent beginner platform for email marketing if you're just starting out

4,0 mese scorso Nuova

Commenti: Overall my experience with Mailerlite has been great, it'd helped me grow my business, learn more about email marketing, and i've used almost all of their tools in some aspect or another to help my subscriber base grow and my sales along with it.

Aspetti positivi:

I have been using Mailerlite for about 4 years in my business. It's been a phenomenal platform for me to learn about email marketing on. It's quite user-friendly and easy to learn. It offers great features that can serve as double duty for your business such as landing pages that convert leads. I love their automations and use numerous automations in my business. They have been a game changer for my business and allowed me to give a more personal touch to my subscribers as I have multiple welcome email sequences that can slowly introduce my brand and myself and also lead to a soft sale.

Aspetti negativi:

I do find Mailerlite can be a little glitchy sometimes, especially in their drag and drop email builder, I wish the developers would make it more streamlined. For example the side menu seems to disappear and to add an additional block to my email, I need to duplicate a block and delete the duplicate in order to bring up the menu. They also recently did a major conversion/upgrade from mailerlite classic to their new version and I thought they could've made the transition more seamless and less on their customers to do, as we had to migrate all of our own data. However if you're new to mailerlite that wouldn't pose a problem to you.

Risposta di MailerLite

mese scorso

Hey Rachel, we'd love to understand this glitch your experience and try to see what we can do on our end about this. In order to do that, we would need some extra details, could you please get in touch with us?

Emilie
Founder (UK)
Salute, benessere e fitness, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Started wel, but lost everything with the switch from Classic

3,0 2 mesi fa

Commenti: Went from great to terrible very quickly.

Aspetti positivi:

Their interface is clean, service was fine, automations easy.

Aspetti negativi:

I lost my entire list with the transfer over from their Classic version. The process was clunky and there wasn't any urgency of reminders in the run-up to this transfer. There's no way of retrieving my list. I have attempted to set up a new account but it seems to simultaneously be linked to my old account and not linked to my old account so I can't log in with any reliability. I'm in the market for something else!

Teddi
Marketing and Tech Director, Co-Founder (USA)
Editoria, 11-50 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

Quality email newsletter system

5,0 4 mesi fa

Commenti: Overall, it's been a good relationship and Mailerlite is a solid product. Sad to see the prices rise beyond our current budget levels, but would return if circumstances change to allow it.

Aspetti positivi:

Mailerlite has excellent layouts and a good interface for building newsletters. The ability to re-use past layouts as templates saves a lot of time. The scheduling is flexible and reliable. They have some features not available on other email platforms, like RSS Campaigns that send new blog posts to subscribers. The ability to group and segment our audience is also very important. All around, it's a full-featured platform with solid and responsive tech support (for the paid plans).

Aspetti negativi:

After they launched their new platform and revised their plans, our relatively small list of subscribers (1400) was still too big to qualify for the free plan. And because it was over 1000 subs, we fell into a plan that cost $30/month. We're already paying that much for website hosting, so paying the same amount just to keep in contact with our audience wasn't cost-effective (we don't really "sell" to our list in a way that sustains that level of expense).

Charles
Charles
Publisher (USA)
Utente LinkedIn Verificato
Editoria, Lavoratore autonomo
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Mailerlite is Pretty Good

4,0 4 settimane fa Nuova

Commenti: It's been good. But I feel it's pricy. I may even exceed the current price if my list grows.

Aspetti positivi:

I like the templates I can create for various email functions like welcoming and inviting subscribers.

Aspetti negativi:

Trying to integrate it with WordPress was an ordeal. Why was I required to know how to set up DNS records and all of that tech stuff? But the Customer service via chat was able to resolve issues.

Utente Verificato
Utente LinkedIn Verificato
Consulenza manageriale, Lavoratore autonomo
Ha utilizzato il software per: 6-12 mesi
Fonte della recensione

A great tool for more customizable newsletters

5,0 3 settimane fa Nuova

Aspetti positivi:

MailerLite is easy to set up, and the customization ability is better than that of other tools like Beehiiv. It links up well with other tools like Zapier.

Aspetti negativi:

The landing pages can look clunky, and integrating with my website was challenging —though it was finally achieved with a Zapier workaround.

Daniela Petronela
Sales Manager (UK)
Settore automobilistico, 201-500 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Send emails with MailerLite

5,0 3 settimane fa Nuova

Commenti: Overall, MailerLite is a good option for any types of email campaign, is easy to deploy and create emails. Is well optimized, has an intuitive interface and gives you everything you need for successful email campaigns.

Aspetti positivi:

Since i switched to MailerLite the response to my email campaigns saw a growth. The emails are delivered in the inbox and because i can create mobile optimized emails contacts find more easy to read them. MailerLite is a good and easy to use app to manage your email campaigns, I personally recommend it.

Aspetti negativi:

The price can grow fast if you contacts are growing.

Liam
CMO (UK)
Settore automobilistico, 51-200 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

MailerLite marketing

5,0 mese scorso Nuova

Commenti: MailerLite is a great app for your email campaigns, with a easy to use and intuitive design you don't have to be an expert to create great campaigns with mobile optimized emails (worth mentioning). Support team is dedicated with fast responses.

Aspetti positivi:

MailerLite is your marketing companion. Setting up the app for the first time was very easy and after importing the contacts with ease you can start your campaign right away. You don't have to be an expert to use MailerLite.

Aspetti negativi:

There are no cons worth mentioning here.

Chantel
Registered Massage Therapist (Canada)
Salute, benessere e fitness, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

Painless email campaigns for solopreneurs

5,0 2 mesi fa Nuova

Commenti: Very positive, its been the most effective marketing tool I've used since opening my small business.

Aspetti positivi:

Keeps my costs incredibly low, helping me reach all of my clients and boost appointment bookings. Mailerlite is very user friendly, and has hundreds of articles in their Knowledge base to give you step-by-step guides for anything you may have trouble with.

Aspetti negativi:

I had trouble authenticating my domain after the Google email marketing requirements changed in February, but it has since been resolved. It could also use some more templates in

Debbie
owner-teacher (USA)
Arti dello spettacolo, Lavoratore autonomo
Ha utilizzato il software per: 6-12 mesi
Fonte della recensione

Alternative considerate:

All very good, once I got going

5,0 4 anni fa

Commenti: Overall, I like the company and the platform. It's not as slick as some of the others I've seen, but I believe it's a great value and gets the job done. I like that there are tutorials on just about everything, and customer support is very quick to respond when I have an issue.

Aspetti positivi:

It truly is a "drag and drop" landing page and website builder! I've worked with other website builders that make it so much more complicated than it needs to be. With MailerLite, I just literally drag a text box from the sidebar and plunk it down wherever I want to on my landing page. It's super easy to move sections up or down, too. It's not 100% customizable, and I've had to adjust my design plans a little here and there. But that's probably a good thing for me, who is easily overwhelmed when I have too many choices. I can spend hours and days on things that just don't matter in the long run if I'm given too many options. MailerLite allows me to customize just enough to make the finished product fit my brand without completely overwhelming me with too many options. Overall, once I figured things out, I found MailerLite to be very easy to use and at an excellent price point!

Aspetti negativi:

I wish there were more templates to choose from! Most everything can be tweaked and customized to fit my brand but I wish there was a template that was closer to what I was looking for from the get-go. I mentioned in the "pros" section that it's not 100% customizable, and found myself wishing here and there that I could just change this one little thing or move this/that over here/there. But like I said, being a bit more confined in the design options is probably a blessing for me and helped me get my landing pages, website and sales pages designed much quicker.

James
Head of Operations (USA)
Prodotti alimentari e bevande, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

Really Solid Software and Customer Service

5,0 3 anni fa

Commenti: Love it. Will be hard to ever leave.

Aspetti positivi:

Great customizability for emails and very simple to use. It is the most design friendly email service I have used. Also incredible customer service. I accidentally deleted a very important landing page built through mailerlite - I emailed their support and it was restored within an hour. I accidentally deleted ALL of our subscribers - I emailed support again and again they were all restored within a couple hours. Very impressed.

Aspetti negativi:

I wish video was easier to insert into the emails. I also wish it was easier to segment. ConvertKit maybe a better option for segmenting and targeting.

Risposta di MailerLite

3 anni fa

Hi James, thank you for your lovely and. Fair feedback. I have to say the design on your Bissy Energy page is amazing! - Lay

Mohammed
Field Manager (Ghana)
Gestione di organizzazioni non profit, 51-200 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

Allows you to automate your way all the way through to your marketing and outreach goals

5,0 3 anni fa

Commenti: My first experience with MailerLite for conducting academic research was a huge miss from the very start, and ended up being quite disappointing because the numbers we were getting were abysmal by all accounts. But as I later found out from subsequent projects I worked on, the problem was not from the system, but from us (the research team). Because we hadn't taken much time to explore the full range of features and how to adapt them to our specific needs, we ended up with a highly defective campaign that was doomed to fail. Ever since then, I have collaborated on over 15 different campaigns with MailerLite, and each of them were a huge success, with outcomes far exceeding our modest expectations.

Aspetti positivi:

The list management protocols work excellently to create a really clean database of the most useful contacts. Not only does this reduce the overall cost of running our campaigns, it also affects the outcome of our campaign impact assessment results. We no longer get to factor in dead weights in our computations, which used to come up really short and make us feel like we failing woefully. Until MailerLite cleaned it up and gave us true measures of our actual impact.

Aspetti negativi:

Some of the most advanced embedded tracking features are a bit intrusive and feel like an invasion of the privacy of our clients, even though they do end up providing us with very valuable insights on our campaigns and the market.

Risposta di MailerLite

3 anni fa

Hi Mohammed, thank you for sharing such a detailed experience with us. Should you have any other feedback, you can always mail us at [email protected] - we love to hear from our community.

Alison
Founder (USA)
Gestione formativa, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

MailerLite is the Chick-fil-a of the online space

5,0 2 anni fa

Commenti: Best experience ever. Seriously.

Aspetti positivi:

Moving to MailerLite was one of the best decisions I ever made for my business. Having everything in one space – email, client management, landing pages, website – is SO convenient and saves me so much time and money. The integration between all of those features makes tracking customer engagement incredibly easy. The editor for landing pages, websites, automations, and emails is intuitive and full of great features. But what really impresses me, time and again, is the customer service. No one likes it when stuff glitches or they run into an issue, but I can say with 100% sincerity and honesty that I actually LOOK FORWARD to interacting with the MailerLite customer service team. They are quick to respond, easy to understand (not sure if they're all native English speakers, but they sure come across as such), clear in their instruction, and seemingly always in a good mood. It doesn't matter how frustrated I am with whatever issue I'm experiencing, I always leave a MailerLite customer service exchange with a smile on my face.

Aspetti negativi:

Occasionally the editor function gets a little temperamental and doesn't want to format text correctly.

Utente Verificato
Utente LinkedIn Verificato
Istruzione superiore, 5.001-10.000 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Alternative considerate:

Streamlined, Yet Powerful Tool for email Marketing Campaigns

5,0 2 anni fa

Aspetti positivi:

I have used a number of competing email tracking programs and MailerLite is by far the most streamlined and easy to use I have come across. That said, it doesn't sacrifice any of the capability. I have run multiple email marketing campaigns with it (soliciting reviews for fiction novels and album releases) and was delighted with MailerLite's flexibility and power. It integrates seamlessly with Gmail (as well as other mail clients), giving users the power to imbed tracking on a per-message basis with the simple click of a toggle button. As my campaigns featured hundreds of individually customized email, the per-message tracking was critical. It pushed alerts when a message was opened or a link was clicked and provided useful statistical summaries of engagement on demand. I continue to use MailerLite any time I need to gage (and track) email engagement.

Aspetti negativi:

I have no complaints about MailerLite's functionality--it is easy to use, is full featured, and integrates well with other email apps. However, in order to disable the "this message is tracked by MailerLite" footer included in the message, users need to pay an annual subscription fee. Given how intrusive that message looks, I had no choice but to pay the fee. That said, the fee seemed reasonable given the power of the software.

Risposta di MailerLite

2 anni fa

We're so glad to hear we cover all your needs with our features.

Camilla
Camilla
Coach for freelancers (Spagna)
Utente LinkedIn Verificato
E-learning, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

Mailerlite is THE BEST marketing tool for solopreneurs who want powerful+userfriendly functionality!

5,0 2 anni fa

Commenti: Excellent.

Aspetti positivi:

I am LOVING the new Mailerlite!Please send my praise to the product development team and the support team:You provide an amazing service!There are 3 critical reasons I want to stay with Mailerlite and recommend it to all my colleagues:The new advanced functions are much needed and on point, the ease of use, and the amazing customer support – at a reasonable price for a solopreneur.

Aspetti negativi:

When the new Mailerlite was launched, the migration functionality from the old to the new version took months to come. So I ended up having to do a lot of the migration manually, which was time-consuming. And in that time I paid for 2 subscriptions. I think this launch could have been organized better. But this is the only con I have, and now it's over. Because of all the Pros, I am still a happy Mailerlite user. I do think they deliver on the value, so I can look through my fingers with this hiccup.

Maurice
Maurice
Online Music Protmotion Strategist (Paesi Bassi)
Utente LinkedIn Verificato
Marketing e pubblicità, Lavoratore autonomo
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Alternative considerate:

With MailerLite, your email marketing will

5,0 anno scorso

Commenti: The overall experience with MailerLite is very, very smooth. Especially after using a variety of other mailing platforms, who sometimes have a difficult setup process.

Aspetti positivi:

The ease of use and quick implementation of all needed features. Starting with MailerLite is very easy. Import your subscriber list, create an email and send it out, in just a few clicks.Also, creating landing pages and sign-up forms is a few clicks away.

Aspetti negativi:

If there is one feature I would like to see in the free plan would be Auto Resend, where emails will be resent after they are not delivered.Still, this being more of a premium feature anyways, there are no other cons that I have found.

Ashtyn
Social Media Manager/Content Creation (USA)
Sport, 2-10 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Alternative considerate:

[sensitive content hidden] was AMAZING

4,0 anno scorso

Commenti: Overall, minus the challenges in the beginning, I would say my boss and I are very happy with what MailerLite has been able to provide.

Aspetti positivi:

To be honest I was very skeptical of MailerLite in the beginning. My boss and I were having far too many issues and we were unable to get ahold of ANYONE to help us with our issues. We were trying for weeks to get things figured out with no success. Luckily after a few trys we were able to come in contact with [sensitive content hidden] who helped us SO much and is the sole reason we were able to get things running. Truly cannot say enough good things about his service and help in the process of starting our newsletter.

Aspetti negativi:

I really enjoyed the Instagram embedding feature MailerLite used to have and I'm quite bummed it's no longer there. I also would recommend all customer service staff learn from [sensitive content hidden] in how to better help people.