---
description: Scopri le funzionalità di Skai, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
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title: Skai - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Tool di web analytics](/directory/30073/web-analytics/software) > [Skai](/software/138608/kenshoo-search)

# Skai

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> Skai (ex Kenshoo) consente a marchi e agenzie di automatizzare, ottimizzare e scalare le proprie campagne di ricerca, social, e-commerce e app.
> 
> Conclusione: valutazione di **4.3/5** stelle assegnate da 42 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

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## Panoramica

### Chi utilizza Skai?

Skai collabora con marchi e agenzie che desiderano aumentare la propria pubblicità su Google, Facebook, Microsoft, Pinterest, Snapchat, Instagram, Amazon, Apple, Yahoo, Yandex, Yahoo Japan e Baidu.

## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **4.3/5** | 42 Recensioni |
| Facilità d'uso | 4.0/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 4.5/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 4.3/5 | Sulla base delle recensioni complessive |
| Funzionalità | 4.2/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 80% | (8/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: Skai
- **Anno di fondazione**: 2006

## Contesto commerciale

- **Pubblico target**: 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementazione e piattaforme**: Cloud, SaaS, Web
- **Lingue supportate**: inglese
- **Paesi disponibili**: Stati Uniti

## Funzionalità

- Gestione della campagna
- Gestione finanziaria
- Monitoraggio delle conversioni
- Monitoraggio delle parole chiave
- ROI Tracking
- Strumenti di ricerca per parole chiave

## Opzioni di supporto

- Chat

## Categoria

- [Tool di web analytics](https://www.capterra.it/directory/30073/web-analytics/software)

## Categorie correlate

- [Tool di web analytics](https://www.capterra.it/directory/30073/web-analytics/software)
- [Programmi PPC](https://www.capterra.it/directory/30967/ppc/software)
- [Software di social media marketing](https://www.capterra.it/directory/30781/social-media-marketing/software)
- [Software di IA generativa](https://www.capterra.it/directory/34155/generative-ai/software)

## Alternative

1. [Google Ads](https://www.capterra.it/software/213339/google-ads) — 4.4/5 (1007 reviews)
2. [Quartile](https://www.capterra.it/software/1014346/quartile) — 4.5/5 (93 reviews)
3. [Adalysis](https://www.capterra.it/software/173311/adalysis) — 4.6/5 (119 reviews)
4. [Semrush](https://www.capterra.it/software/151962/semrush) — 4.6/5 (2316 reviews)
5. [Lebesgue](https://www.capterra.it/software/1019489/lebesgue) — 4.9/5 (43 reviews)

## Recensioni

### "Kenshoo is an astonishing Bidding Platform for different PPC platforms." — 5.0/5

> **Toni** | *22 novembre 2017* | Internet
> 
> **Vantaggi**: Easy to use. Powerful and it pays it self if the PPC investment is high. Good Support but could be improved in terms of providing market insights and advertisers strategies.
> 
> **Inconvenienti**: High Fee and it needs a big amount of statistical information to get the most out of it. It could have a lower fee to reduce its entrance barriers.

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### "Why use Skai" — 5.0/5

> **Cinthya** | *15 luglio 2024* | Forniture e materiali | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: Skai has an outstanding customer support team that is constantly advocating for the needs of our team and takes our feedback as actionable.&#10;The tools provided on the platform are beyond useful to keep track of keyword and Campaign performance, control budget and manage more than one channel in one place.&#10;We are able to complete bidding, keyword and negative creation, sitelinks and Ad Copy in one place with very easy to use API and templates.&#10;Their Dashboards are so complete, that you can create a stakeholder presentation just from that view.
> 
> **Inconvenienti**: They have so many features that I haven't had time to try them all.
> 
> Amazing experience so far, they create a solid partnership with their clients and provide insights and information to help you be successful in your Advertising Strategies.

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### "Skai Review: Some Good, Some Bad" — 3.0/5

> **Tim** | *10 luglio 2024* | Marketing e pubblicità | Tasso di raccomandazione: 6.0/10
> 
> **Vantaggi**: I like being able to pull reports for all retailers in one place and make automated actions.
> 
> **Inconvenienti**: The automated actions often have errors and don't always run as planned.

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### "The only platform you need for retail media" — 5.0/5

> **Aram** | *24 marzo 2025* | Vendita al dettaglio | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: The team is excellent to work with and the platform makes my life 100x easier working with retail media. I cannot recommend Skai enough as a solution to advertising automation and analytics.
> 
> **Inconvenienti**: Sometimes their development cycle is a bit slow, but they're constantly communicating the progress of their work and always innovating.
> 
> I've been working with Skai for nearly a year now, and it has saved me countless hours of manual work and data collection.

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### "Good Tool but not a Complete Solution" — 4.0/5

> **Sarah** | *10 luglio 2024* | Marketing e pubblicità | Tasso di raccomandazione: 7.0/10
> 
> **Vantaggi**: Skai offers a lot of features that make building campaigns typically quicker than doing it in platform. The insights, AI and dashboards are super helpful as well as automated actions and notifications.
> 
> **Inconvenienti**: There are several features that are continually rolling out instead of launching as a complete solution, causing us to have to bounce between Skai and native platforms. When investing in a product that is designed for efficiency, we should not be continually needing to complete certain actions in the native platforms. Feature roll outs should be in totality and not piecemeal rollouts.
> 
> Overall, our Skai experience has been good. When the API and features work there is a time saving element and easier access to insights but I'd say that has been an inconsistent experience. We appreciate that our suggestions have been taken into consideration as the Skai teams continues developing their roadmap of opportunities to improve the product.

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## Link

- [Visualizza su Capterra](https://www.capterra.it/software/138608/kenshoo-search)

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