---
description: Scopri le funzionalità di Social Animal, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
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title: Social Animal - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software per content marketing](/directory/30796/content-marketing/software) > [Social Animal](/software/159302/social-animal)

# Social Animal

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> Social Animal è un software di content marketing di alto livello che aiuta i professionisti del marketing a realizzare un ROI di content marketing 10 volte superiore.
> 
> Conclusione: valutazione di **4.6/5** stelle assegnate da 77 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

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## Panoramica

### Chi utilizza Social Animal?

Social Animal include funzionalità che si rivolgono ai professionisti di content marketing e di social media B2B. Include anche piani per organizzazioni di marketing di piccole, medie e grandi dimensioni.

## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **4.6/5** | 77 Recensioni |
| Facilità d'uso | 4.6/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 4.5/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 4.6/5 | Sulla base delle recensioni complessive |
| Funzionalità | 4.5/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 80% | (8/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: Social Animal
- **Anno di fondazione**: 2016

## Contesto commerciale

- **Prezzo di partenza**: 49,00 USD
- **Modello tariffario**:  (Versione di prova gratuita (free trial))
- **Pubblico target**: Lavoratore autonomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementazione e piattaforme**: Cloud, SaaS, Web
- **Lingue supportate**: inglese
- **Paesi disponibili**: Stati Uniti

## Funzionalità

- Campagne multi-canale
- Programmazione delle pubblicazioni

## Opzioni di supporto

- Chat

## Categoria

- [Software per content marketing](https://www.capterra.it/directory/30796/content-marketing/software)

## Alternative

1. [Jasper](https://www.capterra.it/software/217242/jasper) — 4.8/5 (1855 reviews)
2. [Writesonic](https://www.capterra.it/software/219972/writesonic) — 4.8/5 (2102 reviews)
3. [Wix](https://www.capterra.it/software/169007/wix) — 4.4/5 (10628 reviews)
4. [Semrush](https://www.capterra.it/software/151962/semrush) — 4.6/5 (2316 reviews)
5. [Hootsuite](https://www.capterra.it/software/121701/hootsuite) — 4.4/5 (3795 reviews)

## Recensioni

### "Buzzsumo in the making" — 5.0/5

> **Pedro** | *14 settembre 2020* | Marketing e pubblicità | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: As a marketing person, I've always had other marketeers pointing me towards Buzzsumo. &#10;And I got them.&#10;It's really useful to learn what each specific market is doing (content-wise) at any given moment.&#10;It's a great way to understand what's working and what's not. What's becoming viral and what vanishes without anyone to even notice it.&#10;That's how important a tool like Buzzsumo was.&#10;But this is not about Buzzsumo.&#10;Because what happens is that imagine Buzzsumo...&#10;Or a tool with the potential of Buzzsumo...&#10;But at a fraction of its price.&#10;To make it clear, I got Social Animal when they launch on Appsumo, meaning that I got a tone of value for a small amount.&#10;Saying this, the tool is great.&#10;And allows me to be on top of what is being produced in my desired industries.&#10;I love how they allow me to pick industries and keywords, making the content they give me back a lot more relevant.&#10;If you have a content or advertising role, this is a great tool to help you be on top of your competitors or your client's competitors.&#10;Learn what they're doing, and see what's working.
> 
> **Inconvenienti**: As any other software, you always have a bit of a learning curve.&#10;Although we're talking about a recent software, they already offer lots of options.&#10;Meaning that to get the most from the tool, you'll have to dig in.&#10;I'm probably using only 40% of the tool, but those 40% are of incredible value.

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### "Very good BuzzSumo alternative" — 5.0/5

> **Jason** | *20 luglio 2020* | Marketing e pubblicità | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: I can search by keyword and find top ranking articles across social media that have been shared. I can sort and filter those articles to find just the type of content I need for my research. My keywords and searches are saved. So, when I log back in tomorrow, all I have to do is pick back up where I left off. &#10;I can also search by influencer. This gives me the ability to find social accounts that I can reach out to to help me amplify my content.
> 
> **Inconvenienti**: I only use Social Animal for two purposes. I have found SA very useful for those two activities and have not found any CONS in those two features that I use.
> 
> From the signup to first use, it is a smooth experience. I got to searching content very quickly.

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### "The core functionality of finding keyword-relevant content is severely lacking" — 2.0/5

> **Solomon** | *21 luglio 2020* | Marketing e pubblicità | Tasso di raccomandazione: 2.0/10
> 
> **Vantaggi**: I use two other services that pull in content based on target keywords, and this is both the most expensive, and the least effective. I can punch my keywords into Google News or Twitter Search and get exponentially more, and better, results. I'm got the lifetime license, so I hope it gets better.
> 
> **Inconvenienti**: What I said above - the whole reason I got this is I thought it would alert me to content with certain keywords getting shared on social media, but it's really very bad at it.
> 
> The software is easy to use. It just doesn't work well. Awario doesn't work the same way, but brings in orders of magnitude more content on the exact same keywords.

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### "Good Content Research Tool" — 4.0/5

> **Chelsea** | *10 gennaio 2026* | Salute, benessere e fitness | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: Social Animal helps uncover trending content, influencers and competitor insights, with strong content research and daily alerts for key topics.
> 
> **Inconvenienti**: There’s a learning curve and some filters and UI feel a bit clunky, plus results may be limited in niche topics or languages.
> 
> Social Animal is a powerful content research tool that boosts insights and trend tracking, but it can feel complex and less polished than bigger competitors.

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### "Great Feature Set. Excellent alternative to expensive competitors" — 5.0/5

> **Jason** | *20 luglio 2020* | Marketing e pubblicità | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: Really great feature set for the price.  Many of Social Animals competitors charge 3x-5x for basically the same features.
> 
> **Inconvenienti**: The UI/UX could use some improvement. the features are there, just sometime difficult to find.  Specifically, from the Dashboard, I would prefer to see "Projects" towards the left possibly in a tabular format instead of having to choose from a picklist far to the right.
> 
> Great tool at a great price. They make improvements on a regular basis. Should be part of every digital marketers toolbox.

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Avanti: [Pagina successiva](https://www.capterra.it/software/159302/social-animal?page=2)

## Link

- [Visualizza su Capterra](https://www.capterra.it/software/159302/social-animal)

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