---
description: Scopri le funzionalità di SAP Customer Experience, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
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title: SAP Customer Experience - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software CRM](/directory/2/customer-relationship-management/software) > [SAP Customer Experience](/software/77372/sap-crm)

# SAP Customer Experience

Canonical: https://www.capterra.it/software/77372/sap-crm

Pagina: 1/11\
Avanti: [Pagina successiva](https://www.capterra.it/software/77372/sap-crm?page=2)

> Sfrutta la conoscenza dettagliata dei clienti, migliora l'efficienza e l'efficacia in prima linea, semplifica i processi aziendali critici.
> 
> Conclusione: valutazione di **4.3/5** stelle assegnate da 245 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

-----

## Panoramica

### Chi utilizza SAP Customer Experience?

Team di marketing, vendite e servizio clienti in organizzazioni di qualsiasi dimensione.

## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **4.3/5** | 245 Recensioni |
| Facilità d'uso | 3.8/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 4.2/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 4.0/5 | Sulla base delle recensioni complessive |
| Funzionalità | 4.2/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 80% | (8/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: SAP
- **Anno di fondazione**: 1999

## Contesto commerciale

- **Prezzo di partenza**: 58,00 USD
- **Modello tariffario**:  (Versione di prova gratuita (free trial))
- **Pubblico target**: Lavoratore autonomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementazione e piattaforme**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Windows (locale), Linux (locale), Android (mobile), iPhone (mobile), iPad (mobile)
- **Lingue supportate**: inglese
- **Paesi disponibili**: Australia, Canada, Cina, Germania, Giappone, India, Regno Unito, Stati Uniti

## Funzionalità

- Accesso da dispositivi mobili
- Automazione del marketing
- CRM
- Creazione di report/analisi
- Cronologia clienti
- Gestione contatti
- Gestione dei canali
- Gestione dei feedback
- Gestione dei ticket di assistenza
- Gestione della campagna
- Gestione della knowledge base
- Gestione della pipeline di vendita
- Gestione della posta elettronica
- Gestione delle comunicazioni
- Gestione delle pipeline
- Gestione di potenziali clienti
- Instradamento automatico
- Lead Generation
- Lead Qualification
- Live Chat
- Multi-campagna
- Per il settore assicurativo
- Pianificazione della campagna
- ROI Tracking
- Raccolta dati multi-canale
- Segmentazione della clientela potenziale
- Tracciamento delle interazioni

## Opzioni di supporto

- Chat

## Categoria

- [Software CRM](https://www.capterra.it/directory/2/customer-relationship-management/software)

## Categorie correlate

- [Software CRM](https://www.capterra.it/directory/2/customer-relationship-management/software)
- [Software per lead management](https://www.capterra.it/directory/30017/lead-management/software)
- [Software per servizio clienti](https://www.capterra.it/directory/22/customer-service/software)
- [Software per la Customer Experience](https://www.capterra.it/directory/30671/customer-experience/software)
- [Software MRM](https://www.capterra.it/directory/31020/mrm/software)

## Alternative

1. [Freshdesk](https://www.capterra.it/software/124981/freshdesk) — 4.5/5 (3412 reviews)
2. [Salesforce Sales Cloud](https://www.capterra.it/software/61368/salesforce) — 4.4/5 (18771 reviews)
3. [Zendesk Suite](https://www.capterra.it/software/164283/zendesk) — 4.4/5 (4076 reviews)
4. [LiveChat](https://www.capterra.it/software/62194/livechat) — 4.6/5 (1719 reviews)
5. [LiveAgent](https://www.capterra.it/software/102188/liveagent) — 4.7/5 (1758 reviews)

## Recensioni

### "SAP CRM has everything an organization needs to deal with Customers" — 5.0/5

> **M. Sohaib** | *21 novembre 2018* | Opere pubbliche | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: There are a lot of back end settings that make SAP CRM one of the best CRM software out there. It can be customized and tuned whether the organization implementing it is a utilities company or an FMC i.e. it caters the needs of all kinds of organization.
> 
> **Inconvenienti**: Need highly qualified personnel to implement the CRM. The scope of implementation has to be carefully and properly defined with proper documentation at each stage of implementation. Any undocumented modification can result in a lot of garbage in the system within no time.

-----

### "Great CRM tool" — 5.0/5

> **Sukesha** | *2 febbraio 2023* | Gestione formativa | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: The feature I like best about SAP is its adaptability, it can be customised very easily as per the customers needs and the relevant sector.
> 
> **Inconvenienti**: It takes some time to learn to use the software, which might seem tedious to beginners but post that it is easy to use
> 
> I had an enriching and educational experience as I got to learn a new skill using SAP CRM

-----

### "An end to end solution with seamless integration capabilities" — 3.5/5

> **Aneesh** | *19 giugno 2015* | Vendita al dettaglio | Tasso di raccomandazione: 9.0/10
> 
> **Vantaggi**: SAP CRM is a very robust product and SAP has done well over the past decade to cater to the CRM needs of customers across industries. The best part of SAP CRM is that it not only integrates seamlessly with other SAP softwares but also with various non-SAP softwares providing options to enterprises to keep using certain legacy systems at the same time. CRM solutions in general are very customer centric and SAP has done exceptionally well over the past few releases to come up with advanced features like Social Media Integration to capture market vibe in a more structured and organized fashion. While some of the core CRM modules keep getting better with frequent bug fixes, focus has been on adding new features to cater to industry specific needs. Another important aspect of this software is its ever improving UI. Since CRM 7.0 there has been considerable change in the UI which I should say is extremely friendly now. For customer who want to deploy SAP CRM solution faster, SAP provides them with Rapid Deployment Solution which reduces the implementation time and cost drastically. SAP CRM Best Practices are now successfully used across industries as a proven tool to successfully run business. SAP CRM on HANA platform has made data retrieval a very quick and  hassle free affair. SAP also has a great community of developers and professionals who help to share ideas and answer questions when it comes to configuring and customizing their solutions. Another important thing is that for customers who do not want to invest in huge IT infrastructure , SAP CRM comes as an on demand (cloud) solution with most of the features from its on premise version.
> 
> **Inconvenienti**: SAP CRM releases newer version at a relatively slower rate than most of its competitors. Configurations in SAP CRM backend still remains pretty complex and require highly skilled and experienced professionals to do so. Though SAP CRM can be used as a standalone product but the usability is drastically reduced when SAP ERP is not implemented. Standalone SAP CRM analytics is very basic in its present form and cannot cater to customer need without complex customization.Lastly, lets face it, SAP solutions are still heavily priced compared to other vendors and quite understandably SAP CRM consultants are pretty expensive to hire.

-----

### "SAP Hybris application is boosting your organization" — 5.0/5

> **Ravikumar** | *23 ottobre 2018* | Software informatici | Tasso di raccomandazione: 9.0/10
> 
> **Vantaggi**: The hybris application have lack of clarity and more features inbuilt and inefficient solution and improve the  optimization of your business.
> 
> **Inconvenienti**: I have not yet identified the failure of my application or organization level. it boosting my skill as well as improving the lot of additional feature. The one thing needs to delivery new add-ons on quarterly basis
> 
> I am basically administrative consultant to deployed in the server and configuration of the sap application for the integration level

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### "SAP as a primary tool for managing Customer Expierience" — 4.0/5

> **Anastasiia** | *11 settembre 2022* | Prodotti chimici | Tasso di raccomandazione: 7.0/10
> 
> **Vantaggi**: SAP offers a lot of features than can address most of the possible business cases.
> 
> **Inconvenienti**: The User Interface and User Experience is on a very low level - the interfaces seem to be very outdated when compared to the modern competitors.
> 
> Good - it is easy to get the job done with SAP, but the user experience is quite poor.

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Pagina: 1/11\
Avanti: [Pagina successiva](https://www.capterra.it/software/77372/sap-crm?page=2)

## Link

- [Visualizza su Capterra](https://www.capterra.it/software/77372/sap-crm)

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