---
description: Scopri le funzionalità di Blackbaud Luminate Online, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
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title: Blackbaud Luminate Online - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software di email marketing](/directory/30013/email-marketing/software) > [Blackbaud Luminate Online](/software/134915/luminate-online-marketing)

# Blackbaud Luminate Online

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> Strumento di marketing automation che consente la raccolta di fondi online attraverso campagne di posta elettronica dinamiche.
> 
> Conclusione: valutazione di **3.7/5** stelle assegnate da 34 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

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## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **3.7/5** | 34 Recensioni |
| Facilità d'uso | 3.0/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 3.8/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 2.9/5 | Sulla base delle recensioni complessive |
| Funzionalità | 3.5/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 70% | (7/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: Blackbaud
- **Area geografica**: Charleston, USA
- **Anno di fondazione**: 1981

## Contesto commerciale

- **Pubblico target**: 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementazione e piattaforme**: Cloud, SaaS, Web
- **Lingue supportate**: inglese
- **Paesi disponibili**: Stati Uniti

## Funzionalità

- A/B Testing
- Accesso da dispositivi mobili
- Analisi dati della campagna
- Automazione del marketing
- Azioni innescate da eventi
- CAN-SPAM Compliance
- CRM
- Campagne di drip marketing
- Campi personalizzabili
- Creazione di report/analisi
- Editor WYSIWYG
- Email Marketing
- Gestione contatti
- Gestione degli iscritti
- Gestione dei modelli
- Gestione della campagna
- Gestione di potenziali clienti
- Lead Qualification
- Marketing multi-canale
- Mobile Optimization
- Monitoraggio degli utenti di siti web
- Monitoraggio delle conversioni
- Pagine di destinazione/Moduli web
- Programmazione della campagna
- ROI Tracking
- Rendicontazione e analisi statistiche
- Segmentazione
- Segmentazione della clientela
- Social Marketing
- Third-Party Integrations
- Tracciabilità delle e-mail

## Integrazioni (1 in totale)

- Blackbaud Merchant Services

## Opzioni di supporto

- Assistenza diretta 24 ore su 24
- Chat

## Categoria

- [Software di email marketing](https://www.capterra.it/directory/30013/email-marketing/software)

## Categorie correlate

- [Software di email marketing](https://www.capterra.it/directory/30013/email-marketing/software)
- [Software per marketing automation](https://www.capterra.it/directory/6/marketing-automation/software)
- [Piattaforme per fundraising](https://www.capterra.it/directory/20047/fundraising/software)
- [Software per la gestione delle donazioni](https://www.capterra.it/directory/30548/donation-management/software)
- [Software per associazioni Non Profit](https://www.capterra.it/directory/30805/nonprofit/software)

## Alternative

1. [Givebutter](https://www.capterra.it/software/172048/givebutter) — 4.8/5 (871 reviews)
2. [DonorPerfect](https://www.capterra.it/software/2698/donorperfect-fundraising-software) — 4.5/5 (1394 reviews)
3. [Donorbox](https://www.capterra.it/software/156860/donorbox) — 4.8/5 (625 reviews)
4. [Bloomerang](https://www.capterra.it/software/131207/bloomerang) — 4.7/5 (1287 reviews)
5. [Bonterra Network for Good](https://www.capterra.it/software/111128/bonterra-guided-fundraising) — 4.6/5 (936 reviews)

## Recensioni

### "Horrid, stay away\!" — 1.0/5

> **Utente Verificato** | *10 aprile 2018* | Internet
> 
> **Vantaggi**: Nothing.  Since this space has to be filled with 100 characters I will reiterate that there is nothing positive to say about this platform.
> 
> **Inconvenienti**: Blackbaud is a hydra with a thousand heads and zero direction.  It's products, including Luminate, are archaic and outdated, lacking in user experience, features and functionality.  Platform support is laughable.  Choose an alternative and stay far, far away\!

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### "Long time user review" — 4.0/5

> **Amy** | *25 luglio 2022* | Gestione di organizzazioni non profit | Tasso di raccomandazione: 7.0/10
> 
> **Vantaggi**: The things I like most about Luminate are;&#10;It is a very powerful tool, it does a LOT. Email, newsletters, donation forms, donation management.&#10;It is easy to access from anywhere.&#10;It is highly customizable with the right skills.
> 
> **Inconvenienti**: The things I dislike are:&#10;It takes a very long time to learn how to use it well. I have been using it for over 14 years and still feel like I have barely scratched the surface.&#10;A bit outdated. While they relatively recently made it able to accept organization gifts, that functionality was never fully built out, is clunky, and less than great.&#10;The integration with RE is not great. I wish it were more seamless.&#10;Doesn't feel especially up-to-date, no major updates or changes in years and years

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### "The Tool That Turned Donors Away: A Backend and Frontend Letdown" — 1.0/5

> **Bonnie** | *22 febbraio 2025* | Gestione di organizzazioni non profit | Tasso di raccomandazione: 0.0/10
> 
> **Vantaggi**: Honestly, we didn't like much about Luminate. I'm trying to think of a single thing that worked well and I'm struggling. I mean, at the end of the day, you could send emails, have an event site, and donation forms? The basic functionality was there.
> 
> **Inconvenienti**: Blackbaud just abandoned the software once it was purchased. It was an absolute nightmare to use on the backend. The email builder was ridiculous. In particular, the event site admin side was horrible. You shouldn't have to hire an outside company to create your event site within a tool that is supposed to make it easy to use. Both the backend and front experience with the donation forms was so complex. When we moved away we saw an instant incredibly rise in conversion rate.
> 
> Luminate was incredibly frustrating to use both on the backend and the front. Our donors regularly voiced how frustrated they were with it. Our experiences with our account reps was less than desireable.

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### "Luminate Online" — 4.0/5

> **Amanda** | *2 marzo 2022* | Ospedali e sistemi sanitari | Tasso di raccomandazione: 7.0/10
> 
> **Vantaggi**: Robust nature of software, both donations and emails in one space plus the ability to create donor-centered web spaces
> 
> **Inconvenienti**: Not user friendly - the interface has a STEEP learning curve. Implementation requires an outside consultant or additional services from Blackbaud.

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### "Luminate Online Review" — 5.0/5

> **Kaitlyn** | *6 luglio 2021* | Istruzione superiore | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: The analytics in Luminate Online (LO) are the best feature. You are able to get analytics in real-time by refreshing the page. The stats are up to date always and provide accurate numbers.
> 
> **Inconvenienti**: The email builder itself is not that user-friendly. I always have a tough time with transferring over templates. Luminate adds/deletes spaces, changes fonts and font sizes consistently.
> 
> Overall experience is good with Luminate. Although we have to test many times to ensure the template looks good in the email structure, the system itself is great for scheduling, uploading lists, analytics, and more.

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## Link

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