--- description: Scopri le funzionalità di Zoho Campaigns, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Zoho Campaigns - Prezzi, recensioni, informazioni - Capterra Italia 2026 --- Breadcrumb: [Home](/) > [Software di email marketing](/directory/30013/email-marketing/software) > [Zoho Campaigns](/software/147812/zoho-campaigns) # Zoho Campaigns Canonical: https://www.capterra.it/software/147812/zoho-campaigns Pagina: 1/14\ Avanti: [Pagina successiva](https://www.capterra.it/software/147812/zoho-campaigns?page=2) > Crea, invia e monitora campagne e-mail efficaci che ti consentano di costruire relazioni durature con i tuoi clienti. > > Conclusione: valutazione di **4.3/5** stelle assegnate da 315 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**. ----- ## Panoramica ### Chi utilizza Zoho Campaigns? Paesi supportati: Asia, Australia, Canada, Cina, Europa, India, America Latina ## Statistiche e valutazioni | Parametro | Valutazione | Dettaglio | | **Nel complesso** | **4.3/5** | 315 Recensioni | | Facilità d'uso | 4.2/5 | Sulla base delle recensioni complessive | | Assistenza clienti | 4.3/5 | Sulla base delle recensioni complessive | | Rapporto qualità-prezzo | 4.4/5 | Sulla base delle recensioni complessive | | Funzionalità | 4.2/5 | Sulla base delle recensioni complessive | | Percentuale di raccomandazione | 80% | (8/10 Lo consiglieresti?) | ## Informazioni sul fornitore - **Azienda**: Zoho - **Anno di fondazione**: 1996 ## Contesto commerciale - **Prezzo di partenza**: 4,00 € - **Modello tariffario**: (Versione gratuita disponibile) (Versione di prova gratuita (free trial)) - **Pubblico target**: Lavoratore autonomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Implementazione e piattaforme**: Cloud, SaaS, Web, Mac (desktop), Linux (desktop), Android (mobile), iPhone (mobile), iPad (mobile) - **Lingue supportate**: cinese, cinese tradizionale, danese, francese, giapponese, indonesiano, inglese, italiano, olandese, polacco, portoghese, russo, spagnolo, svedese, tedesco, thailandese, turco, ungherese - **Paesi disponibili**: Australia, Brasile, Canada, Cina, Germania, Giappone, India, Messico, Regno Unito, Stati Uniti ## Funzionalità - A/B Testing - Analisi dati della campagna - Analisi visiva - Automazione del marketing - Avvisi/Notifiche - Azioni innescate da eventi - CAN-SPAM Compliance - CRM - Campagne di drip marketing - Campi personalizzabili - Comunicazione multi-canale - Coupon per cellulari - Creazione di report/analisi - Cronologia clienti - Database contatti - Editor WYSIWYG - Elaborazione di batch - Gestione contatti - Gestione degli iscritti - Gestione dei canali - Gestione dei contenuti - Gestione dei modelli - Gestione della campagna - Gestione della posta elettronica - Gestione delle comunicazioni - Gestione di potenziali clienti - Importazione/Esportazione di dati - Integrazione di social media - Invio di SMS di massa - Live Chat - Messaggistica programmata - Mobile Optimization - Modelli di e-mail - Monitoraggio del coinvolgimento - Multi-campagna - Pagine di destinazione/Moduli web - Personalizzazione dei messaggi - Pianificazione della campagna - Programmazione della campagna - Quadro della attività - Real-Time Notifications - Ricerca/Filtro - Risposte automatizzate - Segmentazione - Segmentazione della clientela - Sistema di calendari e promemoria - Third-Party Integrations - Tracciabilità delle e-mail - Tracciamento dei click - Tracciamento delle interazioni ... e altre 2 funzionalità ## Integrazioni (53 in totale) - A2P SMS Monetization - Bigin by Zoho CRM - Bird - Box - Clickatell - Dropbox Business - Dynamics 365 - Eventbrite - Evernote Teams - Gmail - GoTo Webinar - Google Analytics 360 - Google Contacts - Google Drive - Google Photos ... e altre 38 integrazioni ## Opzioni di supporto - Email/Help desk - FAQ/Forum - Knowledge Base - Assistenza telefonica - Assistenza diretta 24 ore su 24 - Chat ## Categoria - [Software di email marketing](https://www.capterra.it/directory/30013/email-marketing/software) ## Categorie correlate - [Software di email marketing](https://www.capterra.it/directory/30013/email-marketing/software) - [Software per la gestione delle campagne](https://www.capterra.it/directory/30012/campaign-management/software) - [Piattaforme per SMS marketing](https://www.capterra.it/directory/30842/sms-marketing/software) - [Software per la gestione dei contatti](https://www.capterra.it/directory/30016/contact-management/software) - [Software per marketing automation](https://www.capterra.it/directory/6/marketing-automation/software) ## Alternative 1. [Brevo](https://www.capterra.it/software/132996/brevo) — 4.6/5 (3446 reviews) 2. [Mailchimp](https://www.capterra.it/software/110228/mailchimp) — 4.5/5 (17604 reviews) 3. [Gmail](https://www.capterra.it/software/202338/gmail) — 4.8/5 (13411 reviews) 4. [Constant Contact](https://www.capterra.it/software/31898/constant-contact) — 4.3/5 (2923 reviews) 5. [MailerLite](https://www.capterra.it/software/136603/mailerlite) — 4.7/5 (2259 reviews) ## Recensioni ### "More practical than others with its user-interface" — 5.0/5 > **Emin** | *11 gennaio 2025* | Internet | Tasso di raccomandazione: 8.0/10 > > **Vantaggi**: We generally use it for regular email and a/b testing. Its interface is quite useful compared to other services. The drag and drop feature in the automation menu is also very practical. > > **Inconvenienti**: There may be more ready-made email templates. Contact list import may be more practical. > > We switched from another service to Zoho Campaign. Zoho has an interface that all our staff can use easily. That's why we preferred Zoho. ----- ### "Zoho Campaigns - Emails campaigns with slcik Integration with your CRM" — 5.0/5 > **Richard** | *16 giugno 2025* | Proprietà immobiliari | Tasso di raccomandazione: 9.0/10 > > **Vantaggi**: Really easy to use interface, makes the selections and choices easy to use. Strong integration with other products in particular across our Zoho Platform. Workflows make the process so much easier to manage, and changes as and when required, on the fly can be invoked. > > **Inconvenienti**: We have had some issues with the deliverability of emails. at times, emails fail for no reason, this could be down to the integration within Zoho/emails we have imported and not validated. Some elements of the workflows are overly complex and have posed initial challenges to overcome, which should have been straight forward. We are alsos suffering with high bounce rates, still looking into this one. Alognwith email delivery being delayed for uto 24 hour hrs for some reason, agin still looking into this > > Overall, a good experience, marred by a few teethign troubles. Good interation and overall works well with the workflows. You do need to understand your processes to ensure that you setup your workflows to work as expected, check your emails to see if they are being bounced or delayed. Other than that it works well. ----- ### "Affordable email marketing tool with solid automation features" — 5.0/5 > **Utente Verificato** | *8 maggio 2026* | Biotecnologie | Tasso di raccomandazione: 9.0/10 > > **Vantaggi**: Affordable compared to a lot of other email marketing tools, especially for small businesses. The drag-and-drop email builder is easy enough to use and the automation features save a lot of time once everything is configured. I also liked how well it integrates with other Zoho apps like CRM which makes managing contacts and campaigns much easier. Overall it gives a lot of value for the price > > **Inconvenienti**: The interface can sometimes feel outdated and a little clunky compared to newer marketing platforms. The email editor also has some limitations and occasionally feels buggy when designing templates. I’ve also noticed that reporting and deliverability can be inconsistent at times depending on setup and email configuration. Support response quality also seems hit or miss from my experiance > > It’s a good email marketing solution for businesses already using the Zoho ecosystem because the integrations work pretty smoothly. The platform covers most of the important features like automation, segmentation, templates, and analytics without being too expensive. At the same time, there’s definitely a learning curve and some areas still feel less polished than competitors like Mailchimp or HubSpot. But for the price, it does a solid job overall. ----- ### "zoho campaigns automated email marketing tool" — 3.0/5 > **Anurag** | *20 febbraio 2025* | Salute mentale | Tasso di raccomandazione: 6.0/10 > > **Vantaggi**: zoho campaigns gives a outstanding email marketing.its provides full tracking reporting improve engagement.zoho already well name brand in the market. > > **Inconvenienti**: some user not feel good and finds some bugs,but it can be managed > > overall experience with Zoho Campaigns is average good ----- ### "Tight integration in the Zoho world is a true benefit - Usability can improve" — 4.0/5 > **Utente Verificato** | *26 settembre 2024* | E-learning | Tasso di raccomandazione: 6.0/10 > > **Vantaggi**: The direct integration with Zoho CRM, TrainerCentral and other tools of the Zoho cosmos is great. Email design, contact list management and automation and workflow logic are in place and ready to use. > > **Inconvenienti**: Onboarding to the tool and general usability can be improved. I have to say that it takes quite some time to understand the functionality and navigation in the tool. Loading speed of the platform (as a secondary factor of usability) can be better. > > Overall, good experience. Especially as it is so tightly integrated with other Zoho apps. We will continue using it for newsletter campaigns and some nurturing automations. ----- Pagina: 1/14\ Avanti: [Pagina successiva](https://www.capterra.it/software/147812/zoho-campaigns?page=2) ## Link - [Visualizza su Capterra](https://www.capterra.it/software/147812/zoho-campaigns) ## Questa pagina è disponibile nelle seguenti lingue | Lingua | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Dati strutturati