Zoho Campaigns

Chi utilizza Zoho Campaigns?

Paesi supportati: Asia, Australia, Canada, Cina, Europa, India, America Latina

Cos'è Zoho Campaigns?

Zoho Campaigns è un software di e-mail marketing che consente a piccole e medie imprese di automatizzare l'intero processo di marketing, dalla gestione delle campagne e-mail alla gestione delle mailing list. Grazie all'integrazione con Zoho CRM, avrai a disposizione le giuste informazioni quando ne avrai bisogno. Coinvolgi ovunque i tuoi clienti con le campagne social su Facebook, Twitter e LinkedIn.

Dettagli su Zoho Campaigns

Zoho

https://www.zoho.com/

Fondata nel 1996

Assistenza

  • Assistenza diretta 24 ore su 24
  • Orario lavorativo
  • Online

Implementazione

  • Cloud, SaaS, Web
  • Dispositivi mobili - iOS nativo
  • Dispositivi mobili - Android nativo

Formazione

  • Di persona
  • Live Online
  • Webinar
  • Documentazione
Video di Zoho Campaigns
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Panoramica dei prezzi di Zoho Campaigns

Zoho Campaigns dispone di un piano gratuito e offre una versione di prova gratuita. La versione a pagamento di Zoho Campaigns è disponibile a partire da 5,00 USD/mese.


Prezzo di partenza

5,00 USD/mese

Versione gratuita

Prova gratuita

Caratteristiche di Zoho Campaigns

  • Campagne di drip marketing
  • Conformità CAN SPAM
  • Contenuti dinamici
  • Creazione di report/analisi
  • E-mail generate da eventi
  • E-mail ottimizzate per cellulari
  • Editor di posta elettronica WYSIWYG
  • Gestione degli elenchi
  • Gestione degli iscritti
  • Gestione dei modelli
  • Libreria di immagini
  • Pagine di destinazione/Moduli web
  • Risponditori automatici
  • Sondaggi per clienti
  • Test A/B

Visualizza l'elenco completo di Programmi per email marketing

  • Archiviazione e conservazione
  • Blocco spam
  • Caselle di posta condivise
  • Elenco elementi consentiti/non consentiti
  • Gestione delle code
  • Gestione delle firme
  • Gestione delle risposte
  • Monitoraggio delle e-mail
  • Recupero dati
  • Ricerca del percorso migliore
  • Risposte predefinite

Visualizza l'elenco completo di Programmi per gestire email

  • Azioni innescate da eventi
  • Database contatti
  • Email Marketing
  • Gestione dei canali
  • Gestione di potenziali clienti
  • Multi-campagna

Visualizza l'elenco completo di Software per campagne online

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Recensioni su Zoho Campaigns

Stai visualizzando 5 di 172 recensioni

Nel complesso
4,1/5
Facilità d'uso
4/5
Servizio clienti
4,2/5
Caratteristiche
4/5
Rapporto qualità-prezzo
4,3/5
Michael K.
Principal
Marketing e pubblicità, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
  • Valutazione complessiva
    5/5
  • Facilità d'uso
    5/5
  • Caratteristiche e funzionalità
    5/5
  • Assistenza clienti
    5/5
  • Rapporto qualità-prezzo
    5/5
  • Consigliato
    10/10
  • Fonte della recensione 
  • Data della recensione: 5/3/2019

"ZOHO Campaigns manages 8,000 person newsletter"

Commenti: The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Vantaggi: I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Inconvenienti: I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

  • Fonte della recensione 
  • Data della recensione: 5/3/2019
Colin M.
Consultant
Servizi e tecnologie dell'informazione, 2-10 dipendenti
Ha utilizzato il software per: Più di 1 anno
  • Valutazione complessiva
    4/5
  • Facilità d'uso
    3/5
  • Caratteristiche e funzionalità
    4/5
  • Assistenza clienti
    4/5
  • Rapporto qualità-prezzo
    5/5
  • Consigliato
    7/10
  • Fonte della recensione 
  • Data della recensione: 20/9/2018

"Powerful email marketing campaign management"

Commenti: Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house. Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff. Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well. Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers. However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.

Vantaggi: - integration with G Suite and Zoho CRM
- nice analytics dashboard
- A/B Testing
- Personalised content
- Includes features normally only found in much more expensive martech products
- Good solution for handling GDPR compliance
- Easy to configure sign-up forms on web pages, e.g. in Wordpress

Inconvenienti: - Lots of options to configure; expect to spend quite a bit of time getting this setup initially
- Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want
- Interface not always as intuitive as it could be

  • Fonte della recensione 
  • Data della recensione: 20/9/2018
Jj E.
Marketing Strategist
Produzione di media, 2-10 dipendenti
Ha utilizzato il software per: 6-12 mesi
  • Valutazione complessiva
    1/5
  • Facilità d'uso
    2/5
  • Caratteristiche e funzionalità
    3/5
  • Assistenza clienti
    3/5
  • Rapporto qualità-prezzo
    4/5
  • Consigliato
    0/10
  • Fonte della recensione 
  • Data della recensione: 24/7/2020

"I feel like I'm a beta tester."

Commenti: Clunky, slow and an overall terrible user experience. From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used. Now all of those things are OK, because functionality is what matters the most, right? This would be true if the functionality of the platform actually worked as intended. We've run into issues like: -Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.
The list goes on and on. I wish this program just worked and I didn't have to write this review. The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs. I don't recommend this software to anyone.

Vantaggi: Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Inconvenienti: This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns. When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended. If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

  • Fonte della recensione 
  • Data della recensione: 24/7/2020
Maria I.
Freelancer
Ha utilizzato il software per: Più di 2 anni
  • Valutazione complessiva
    4/5
  • Facilità d'uso
    4/5
  • Caratteristiche e funzionalità
    4/5
  • Assistenza clienti
    3/5
  • Rapporto qualità-prezzo
    5/5
  • Consigliato
    8/10
  • Fonte della recensione 
  • Data della recensione: 10/4/2018

"Zoho Campaigns lets us be closer to our target Clients!"

Commenti: campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.

Vantaggi: Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Inconvenienti: Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

  • Fonte della recensione 
  • Data della recensione: 10/4/2018
Abigail N.
Social Media Specialist
Architettura e urbanistica, 11-50 dipendenti
Ha utilizzato il software per: 1-5 mesi
  • Valutazione complessiva
    4/5
  • Facilità d'uso
    3/5
  • Caratteristiche e funzionalità
    4/5
  • Assistenza clienti
    Nessuna recensione
  • Rapporto qualità-prezzo
    4/5
  • Consigliato
    7/10
  • Fonte della recensione 
  • Fonte: GetApp
  • Data della recensione: 14/12/2016

"Free Email and Social Campaign Software."

Commenti: I've had Zoho for years but never used any other the other tools except the CRM and Zoho Social. While looking for a free email marketing software I remembered Zoho and decided to check if they supported email marketing. Zoho campaign dashboard and UI is a bit complicated compared to other Softwares, however, once I got over the unfamiliar dashboard design, it was easy to navigate around. Rather than creating an email campaign, I created a social campaign. Which was easy and straightforward. I linked my Zoho campaign to twitter, LinkedIn, and Facebook. The social campaign feature doesn't seem special at first glance but it is. One feature which stood out was that under Social campaign, you can create a post campaign or a page campaign. I still don't understand the difference between a post campaign and creating/scheduling posts normally on Zoho Social but what impressed me was the page campaign feature. A page campaign is a sort of email campaign added as a tab on your facebook page called "My Social Promotion" Most of the templates were unattractive but I preferred building my own template or using their blank/basic template and customizing it to my taste. While I'm not awed by the email campaign function as it functions almost the same as Benchmark email, I am very impressed with the social campaign.

Vantaggi: Unlike most email marketing software Zoho paid plan is cheap. Even better, Zoho campaign provides value for your money through the social campaign feature. Its' slike a 2-for 1 deal.
Easy to use... Once you get used to the UI

Inconvenienti: Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize.

  • Fonte della recensione 
  • Fonte: GetApp
  • Data della recensione: 14/12/2016