---
description: Scopri le funzionalità di Marketing 360, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
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title: Marketing 360 - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software per marketing automation](/directory/6/marketing-automation/software) > [Marketing 360](/software/148516/marketing-360)

# Marketing 360

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> La piattaforma di marketing n° 1 per le PMI\! Demo di marketing GRATUITA.
> 
> Conclusione: valutazione di **4.5/5** stelle assegnate da 1149 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

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## Panoramica

### Chi utilizza Marketing 360?

PMI che vogliono sfruttare la piattaforma di marketing n° 1 sul mercato per favorire conversioni e aumentare le vendite. Parla oggi stesso con un professionista del marketing e ottieni una demo GRATUITA.

## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **4.5/5** | 1149 Recensioni |
| Facilità d'uso | 4.5/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 4.6/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 4.3/5 | Sulla base delle recensioni complessive |
| Funzionalità | 4.4/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 80% | (8/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: Madwire
- **Area geografica**: Fort Collins, USA
- **Anno di fondazione**: 2009

## Contesto commerciale

- **Modello tariffario**:  (Versione di prova gratuita (free trial))
- **Pubblico target**: Lavoratore autonomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementazione e piattaforme**: Cloud, SaaS, Web, Android (mobile), iPhone (mobile), iPad (mobile)
- **Lingue supportate**: inglese
- **Paesi disponibili**: Australia, Canada, Regno Unito, Stati Uniti

## Funzionalità

- Analisi predittiva
- Automazione del marketing
- Campagne multi-canale
- Carrello degli acquisti
- Catalog Management
- Comunicazione con i membri
- Confirmations/Reminders
- Conforme alla legge HIPAA
- Contenuti dinamici
- Cronologia dei servizi
- Database clienti
- Donazioni online
- Fatturazione e contabilizzazione
- For Barbershops
- For Carpet Cleaners
- For Small Businesses
- Gestione appuntamenti
- Gestione degli ordini
- Gestione dei calendari
- Gestione dei canali
- Gestione dei contenuti
- Gestione del lavoro
- Gestione dell'inventario
- Gestione della campagna
- Gestione delle cartelle cliniche
- Gestione delle iscrizioni
- Gestione delle risposte
- Gestione di documenti
- Gestione di più account
- Invio di SMS di massa
- Lead Generation
- Messaggistica programmata
- Modelli precompilati
- Modifica in tempo reale
- Monitoraggio delle parole chiave
- Opzioni di pubblicazione di contenuti
- Pagamento elettronico
- Per centri estetici e benessere
- Personalizzazione
- Personalizzazione dei messaggi
- Pianificazione automatica
- Pianificazione della campagna
- Preventivi/Stime
- Programmazione
- Programmazione appuntamenti
- Programmazione dei post
- Programmazione della campagna
- Riprogrammazione
- Risposte automatizzate
- Tracciamento delle interazioni

... e altre 143 funzionalità

## Integrazioni (15 in totale)

- BigCommerce
- Booker
- Enecto Web Leads
- Google Ads
- Google Analytics 360
- Gravity Forms
- Lightspeed
- LinkedIn for Business
- Meta for Business
- Shopify
- Solid Commerce
- Stripe
- WooCommerce
- Yext
- Yotpo

## Opzioni di supporto

- Email/Help desk
- Knowledge Base
- Assistenza telefonica
- Chat

## Categoria

- [Software per marketing automation](https://www.capterra.it/directory/6/marketing-automation/software)

## Categorie correlate

- [Software per marketing automation](https://www.capterra.it/directory/6/marketing-automation/software)
- [Software CRM](https://www.capterra.it/directory/2/customer-relationship-management/software)
- [Software e-commerce](https://www.capterra.it/directory/3/ecommerce/software)
- [Software CMS](https://www.capterra.it/directory/10007/content-management/software)
- [Software gestionale per franchising](https://www.capterra.it/directory/10059/franchise-management/software)

## Alternative

1. [Brevo](https://www.capterra.it/software/132996/brevo) — 4.6/5 (3512 reviews)
2. [Mailchimp](https://www.capterra.it/software/110228/mailchimp) — 4.5/5 (17676 reviews)
3. [ActiveCampaign](https://www.capterra.it/software/79367/activecampaign) — 4.6/5 (2568 reviews)
4. [MailerLite](https://www.capterra.it/software/136603/mailerlite) — 4.7/5 (2322 reviews)
5. [Constant Contact](https://www.capterra.it/software/31898/constant-contact) — 4.3/5 (2943 reviews)

## Recensioni

### "Powerful All-in-One Digital Marketing and CRM Platform" — 5.0/5

> **Manfredi** | *19 agosto 2026* | Servizi ai consumatori | Tasso di raccomandazione: 9.0/10
> 
> **Vantaggi**: Having all marketing tools—CRM, social media scheduling, email marketing, and analytics—unified in a single platform is a massive time-saver. The interface is intuitive, making it easy to manage campaigns and track ROI in real time.
> 
> **Inconvenienti**: Some of the advanced automation features require a bit of a learning curve to configure properly. Additionally, the platform can get relatively expensive for smaller teams or businesses with tight budgets.
> 
> Overall, Marketing 360 is a comprehensive, all-in-one solution for managing digital marketing campaigns. It streamlines daily operations, improves lead management, and provides valuable data to scale business growth efficiently.

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### "All-in-one marketing platform with strong features" — 5.0/5

> **Adella** | *20 aprile 2026* | Moda e articoli di abbigliamento | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: The main strength is having multiple marketing tools in one place. Social media scheduling, CRM features, and lead management are integrated, which makes it easier to track campaigns and follow up with prospects. The platform is relatively easy to use once set up, and the dashboard provides a clear overview of performance. Team collaboration is also effective, allowing multiple users to manage campaigns and leads.
> 
> **Inconvenienti**: The cost can be a barrier, especially for small businesses or individuals. Some features feel less advanced compared to dedicated tools in each category (e.g., standalone social media platforms). There can also be a learning curve during initial setup, and customization options may be limited in certain areas.
> 
> Overall, Marketing 360 is a solid choice for businesses looking for an all-in-one marketing solution. It works well for managing campaigns, tracking leads, and coordinating team efforts in a single system. While it may not match the depth of specialized tools, it provides convenience and efficiency for general marketing needs.

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### "Marketing 360" — 4.0/5

> **Jessie** | *29 gennaio 2026* | Vendita al dettaglio | Tasso di raccomandazione: 5.0/10
> 
> **Vantaggi**: What I liked most about Marketing 360 is that it puts many marketing tools in one place. It makes things easier by combining websites, social media, email marketing, and advertising into one system. This saves time because you don’t have to switch between a lot of different programs.
> 
> **Inconvenienti**: What I liked least about Marketing 360 is that it can feel overwhelming at first because there are so many tools and features. It may take time to learn how everything works, especially for beginners. Some parts of the platform may seem complicated if you only need a few basic marketing tools.&#10;&#10;It can also be more expensive than using separate, simpler tools, which might not be ideal for small businesses with tight budgets. Overall, while it’s powerful, it may feel like more than you need and take time to fully understand.
> 
> My overall experience with Marketing 360 was mostly positive, with a few challenges. I liked having many marketing tools all in one place, which made it easier to manage things like social media, websites, email campaigns, and advertising without switching between different platforms. It helped keep everything organized and gave a clear picture of how marketing efforts were performing.

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### "A win for Marketing 360" — 5.0/5

> **Jessica** | *26 giugno 2026* | Contabilità | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: The navigation for Marketing 360 is out of this world. Not only is the product great, the customer support is like no other. Great work on making this feel secure from a security perspective. Certainly value for money with Marketing 360.
> 
> **Inconvenienti**: No real complains - I would say I wish I knew about them sooner. Maybe need to enhance their marketing and social media management profiles.

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### "A $13,000 Lesson in Bait-and-Switch Marketing" — 1.0/5

> **Kenneth** | *24 marzo 2026* | Gestione delle risorse | Tasso di raccomandazione: 0.0/10
> 
> **Vantaggi**: Nothing at all. There is nothing to like about a company that locks you into a contract for 6 months, fails to meet any ROI, and continues to upsell you on additional products/services or "new features we are not offering to existing members".
> 
> I strongly advise any small business owner to look elsewhere. My experience with Marketing 360 has been a textbook "bait and switch."&#10;&#10;The "Sales" Trap: The knowledgeable strategist who sold me on the service vanished the moment I signed. I was handed off to a novice "account manager" who lacked basic SEO fundamentals.&#10;&#10;Incompetent Strategy: Despite being a local business, they wasted my budget on broad-match keywords and generic pages for the first several months. When I pointed out the lack of ROI, instead of fixing their errors, they consistently tried to upsell me on more services.&#10;&#10;The Proof is in the Results: I paid Marketing 360 $2,300/month for 6 months ($13,800 total) and saw zero movement in local rankings. I hired a local SEO specialist for a one-time fee of $200, and they had me ranking for my primary keywords in my city within days.&#10;&#10;Predatory Contracts: They lock you into a 6-month contract because they know their results won't keep you there. A company with actual skill earns your business monthly; Marketing 360 traps it.&#10;&#10;They are a sales organization, not a marketing agency. If you value your business's growth and your hard-earned money, stay away.

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## Link

- [Visualizza su Capterra](https://www.capterra.it/software/148516/marketing-360)

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