---
description: Scopri le funzionalità di Kajabi, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Kajabi - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Software per content marketing](/directory/30796/content-marketing/software) > [Kajabi](/software/154682/kajabi)

# Kajabi

Canonical: https://www.capterra.it/software/154682/kajabi

Pagina: 1/10\
Avanti: [Pagina successiva](https://www.capterra.it/software/154682/kajabi?page=2)

> Kajabi è lo strumento multifunzione, creato per consentire a imprenditori, influencer ed esperti di gestire la propria intera presenza online.
> 
> Conclusione: valutazione di **4.4/5** stelle assegnate da 230 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

-----

## Panoramica

### Chi utilizza Kajabi?

Kajabi è una piattaforma multifunzione per imprenditori digitali e piccole imprese che vendono contenuti e prodotti digitali online.

## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **4.4/5** | 230 Recensioni |
| Facilità d'uso | 4.1/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 4.1/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 3.7/5 | Sulla base delle recensioni complessive |
| Funzionalità | 4.2/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 70% | (7/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: Kajabi
- **Anno di fondazione**: 2009

## Contesto commerciale

- **Prezzo di partenza**: 89,00 USD
- **Modello tariffario**:  (Versione di prova gratuita (free trial))
- **Pubblico target**: Lavoratore autonomo, 2-10, 11-50, 51-200, 201-500
- **Implementazione e piattaforme**: Cloud, SaaS, Web
- **Lingue supportate**: inglese
- **Paesi disponibili**: Stati Uniti

## Funzionalità

- Accesso da dispositivi mobili
- Acquisizione di potenziali clienti
- Analisi dati della campagna
- Banca dati di iscritti
- CRM
- Campagne multi-canale
- Campi personalizzabili
- Carrello degli acquisti
- Catalog Management
- Comunicazione con i membri
- Creazione di report/analisi
- Creazione di storyboard
- Directory degli iscritti
- Elaborazione di pagamenti
- Email Marketing
- Fatturazione e contabilizzazione
- For Small Businesses
- Generatore di shop online
- Gestione contatti
- Gestione degli iscritti
- Gestione degli ordini
- Gestione dei clienti
- Gestione dei contenuti
- Gestione della posta elettronica
- Gestione delle comunicazioni
- Gestione delle pipeline
- Gestione delle promozioni
- Gestione delle quote
- Gestione di documenti
- Gestione di potenziali clienti
- Hosting
- Importazione/Esportazione di dati
- Lead Nurturing
- Mobile Optimization
- Modelli personalizzabili
- Modelli precompilati
- Modifica in tempo reale
- Monitoraggio del coinvolgimento
- Opzioni di pubblicazione di contenuti
- Pagine di destinazione/Moduli web
- Portale degli iscritti
- Quadro della attività
- Rendicontazione e analisi statistiche
- Rinnovo delle iscrizioni
- Segmentazione della clientela
- Strumenti collaborativi
- Third-Party Integrations
- Tracciabilità delle e-mail
- Tracciamento delle interazioni
- Trascinamento della selezione (Drag & Drop)

... e altre 7 funzionalità

## Integrazioni (12 in totale)

- AWeber
- ActiveCampaign
- ClickFunnels
- Drip
- Google Analytics 360
- Keap
- Kit
- Mailchimp
- PayPal
- Segment
- Stripe
- Zapier

## Opzioni di supporto

- Email/Help desk
- FAQ/Forum
- Knowledge Base
- Assistenza telefonica
- Chat

## Categoria

- [Software per content marketing](https://www.capterra.it/directory/30796/content-marketing/software)

## Categorie correlate

- [Software per content marketing](https://www.capterra.it/directory/30796/content-marketing/software)
- [Software CMS](https://www.capterra.it/directory/10007/content-management/software)
- [Software e-commerce](https://www.capterra.it/directory/3/ecommerce/software)
- [Software di lead generation](https://www.capterra.it/directory/30963/lead-generation/software)
- [Software CRM](https://www.capterra.it/directory/2/customer-relationship-management/software)

## Alternative

1. [Brevo](https://www.capterra.it/software/132996/brevo) — 4.6/5 (3512 reviews)
2. [Mailchimp](https://www.capterra.it/software/110228/mailchimp) — 4.5/5 (17676 reviews)
3. [MailerLite](https://www.capterra.it/software/136603/mailerlite) — 4.7/5 (2322 reviews)
4. [Constant Contact](https://www.capterra.it/software/31898/constant-contact) — 4.3/5 (2943 reviews)
5. [ActiveCampaign](https://www.capterra.it/software/79367/activecampaign) — 4.6/5 (2568 reviews)

## Recensioni

### "It has all that you need but it's not so easy to use." — 3.0/5

> **Vincenzo Bernardino** | *5 dicembre 2024* | Marketing e pubblicità | Tasso di raccomandazione: 7.0/10
> 
> **Vantaggi**: It has a lot of features to create a fully functional educational website with subscriptions and memberships.
> 
> **Inconvenienti**: I found it very difficult to set up and not too user friendly on the back-end side.
> 
> My judgement of Kajabi might be biased from coming from Wordpress, used to have plenty of plugins and tools to setup educational and online learning websites with memberships and subscriptions. Kajabi supposedly eliminates the need to connect multiple tools but still didn't make it easier, at least for someone that's used to chose in a flexible way and adapt tools to the situation and its needs.

-----

### "Pretty good at everything so you can launch quickly" — 5.0/5

> **Abbey** | *9 febbraio 2026* | Marketing e pubblicità | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: Kajabi has everything you need to launch an online program quickly. More than once, I've been able to go from idea to launch in just one day. Between the email marketing, carts, and easy to use builder, it's got everything\!
> 
> **Inconvenienti**: While Kajabi does everything, other than the course builder, it doesn't do anything in an excellent way. The email marketing is very basic and the shopping cart doesn't have all the features that I'd like.
> 
> Overall, Kajabi does just about everything "ok." If your goal is to launch quickly or validate and idea, it's great. If you use more advanced features in email marketing or e-commerce, you may run into some snags.

-----

### "I Keep Coming Back\!" — 5.0/5

> **Jaylee** | *10 agosto 2026* | Salute, benessere e fitness | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: I really like that Kajabi has so much in one place. I can have my courses, community, emails, landing pages, offers, and other resources without having to use a bunch of different platforms. I have looked at other options, but I keep coming back to Kajabi because it really does have a lot of what I need and gives me room to grow.
> 
> **Inconvenienti**: The biggest thing for me is probably the price. Kajabi has a lot of features, but it can get expensive, especially when there are still a few things you may need another platform for. I also think there are so many features that sometimes you don’t even realize everything you already have access to or how you could be using it.
> 
> Overall, I have had a good experience with Kajabi. I have actually looked at leaving and using other platforms, but when I really compared everything, I realized how much Kajabi already does. I like being able to keep most of what I am doing in one place instead of piecing together a lot of different systems. There are definitely things I would improve, but overall I think it is a strong platform, especially if you are building courses, a membership, a community, and other digital resources.

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### "Kajabi is holding my business hostage." — 1.0/5

> **Justine** | *14 agosto 2025* | Salute, benessere e fitness | Tasso di raccomandazione: 0.0/10
> 
> **Inconvenienti**: For the last 5 days, I’ve been locked out of my account despite showing proof of previous months’ payments.&#10;&#10;Their reason? I’m unwilling to pay them 2 months at once, including charges they cannot justify and that are currently in dispute.&#10;&#10;The first support email I got came only after posting my review of their terrible customer service.&#10;&#10;This 5-day unethical lockout has meant I have:&#10;• Lost access to my intellectual property&#10;• Been unable to process client business through the platform&#10;• Lost valuable time and opportunities&#10;&#10;Kajabi’s refusal to restore access while this dispute is ongoing is causing direct financial harm. Their lack of urgency, accountability, and customer care is unacceptable.&#10;&#10;To any entrepreneur, avoid at all costs. I will be moving my business off Kajabi as soon as I regain access to my intellectual property.

-----

### "A Powerful All-in-One Platform for Selling Digital Products" — 4.0/5

> **Tony** | *4 maggio 2026* | Servizi e tecnologie dell'informazione | Tasso di raccomandazione: 8.0/10
> 
> **Vantaggi**: What I liked most about Kajabi is how well it brings everything into one place. You can build landing pages, host courses, manage email campaigns, create offers, and track sales without needing too many separate tools. For creators, coaches, and digital businesses, that simplicity is a major advantage.&#10;&#10;The marketing and sales features are also strong. The funnels, email sequences, checkout pages, and templates make it easier to launch and sell digital products quickly. I also liked that the platform feels premium and professional, especially when building customer-facing pages or course experiences.
> 
> **Inconvenienti**: The biggest downside is the pricing. Kajabi is powerful, but it can feel expensive, especially for beginners or smaller creators who are still validating their offer. Some features also have a learning curve, and while the platform does a lot, it can take time to fully understand how everything connects.&#10;&#10;The email management is good, but not as advanced as dedicated email marketing platforms. More flexibility around automation, segmentation, and template customisation would make it stronger.
> 
> Overall, my experience with Kajabi has been positive. It is a strong all-in-one platform for building and selling online courses, memberships, coaching programmes, and digital products. The value really comes from having website, email, sales, payment, and product delivery tools in one system.&#10;&#10;From a marketing and sales perspective, Kajabi is very useful because it reduces the need to stitch multiple tools together. The templates are clean, the checkout flow is smooth, and the customer experience feels professional. Customer support is generally helpful, and the platform feels secure and reliable.

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Pagina: 1/10\
Avanti: [Pagina successiva](https://www.capterra.it/software/154682/kajabi?page=2)

## Link

- [Visualizza su Capterra](https://www.capterra.it/software/154682/kajabi)

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