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Cos'è CAKE?

CAKE fornisce un software di performance marketing con soluzioni per l'affiliate marketing, la lead generation e il marketing multicanale che consentono a inserzionisti, reti ed editori di gestire, misurare e ottimizzare le prestazioni di marketing in tempo reale.

Chi utilizza CAKE?

Inserzionisti, reti ed editori di performance marketing che gestiscono programmi di affiliazione o partner interni.

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Hai dubbi su CAKE? Confrontalo con un'alternativa popolare

CAKE

CAKE

4,3 (18)
299,00 USD
Versione gratuita
Prova gratuita
31
1
4,4 (18)
4,3 (18)
4,5 (18)
VS.
Prezzo di partenza
Prezzi
Caratteristiche
Integrazioni
Facilità d'uso
Rapporto qualità-prezzo
Servizio clienti
499,00 USD
mese
Versione gratuita
Prova gratuita
18
Nessuna integrazione trovata
4,4 (63)
4,3 (63)
4,5 (63)
Le barre di valutazione verdi mostrano il prodotto con il risultato migliore in base alla valutazione media e al numero di recensioni.

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Recensioni su CAKE

Punteggio medio

Nel complesso
4,3
Facilità d'uso
4,4
Servizio clienti
4,5
Caratteristiche
4,4
Rapporto qualità-prezzo
4,3

Recensioni per dimensioni dell'azienda (numero di dipendenti)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Trova recensioni per valutazione

5
67%
4
22%
1
11%
samantha
samantha
cake (USA)
Utente LinkedIn Verificato
Servizi finanziari, Lavoratore autonomo
Ha utilizzato il software per: Prova gratuita
Fonte della recensione

affiliate software

5,0 5 anni fa

Commenti: learning how to make landing page to lead pages and steps to do on own

Aspetti positivi:

i like the set up for conversions from lead page to management but the most of this product is the webinars to show you how to use

Aspetti negativi:

it just for online they need offline to use in a business with street address as part of the management program

Risposta di CAKE Software

5 anni fa

Thank you for taking the time to review our product, we're so happy to hear that you've been successful on CAKE!

Brian
Owner (USA)
Marketing e pubblicità, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Alternative considerate:

CAKE is the Cadillac of Tracking Software

5,0 6 anni fa

Commenti: Being the best platform in the industry doesn't always mean it is the easiest. But that can be said about any sophisticated SaaS platform. I think CAKE creates a good balance for inexperienced users to navigate and get things set up on a simplistic level. However, for those who are advanced users CAKE would not be complete without a killer support staff and client service team. These are the people that bring everything together and make for a great overall experience.

Aspetti positivi:

CAKE is by far the most intuitive, customizable and reliable tracking system in the marketplace. The UI is clean and easy to navigate. The setup and deployment of new campaigns is simple. The reporting granularity is amazing. CAKE is simply an all-around amazing tracking platform. There is not another system in the marketplace that comes close.

Aspetti negativi:

There are a few quirky things here and there, but nothing that disrupts our core business. Reporting visualization needs an upgrade.

Risposta di CAKE Software

6 anni fa

Hello! Thank you for taking your time to review CAKE! We're pleased to hear that you're happy with your experience and would recommend our company to others. We hope to wow you with new reporting visualizations in the near future, be on the lookout for big changes at CAKE!

Domenik
CEO (Emirati Arabi Uniti)
Intrattenimento, 51-200 dipendenti
Ha utilizzato il software per: 6-12 mesi
Fonte della recensione
Fonte: SoftwareAdvice

Alternative considerate:

A Costly Disconnect: Our Frustrating Experience with CAKE Affiliate Software

1,0 anno scorso

Commenti: Our experience with CAKE has been nothing short of a nightmare. From the outset, the platform promised to streamline our affiliate marketing efforts, but it ended up causing significant financial damage and immense frustration. The most glaring issue was the astonishing disconnect between their business and IT departments, leading to miscommunication and unfulfilled promises. While CAKE did eventually refund our payment, it barely scratched the surface of the financial loss and wasted time we endured.

Aspetti positivi:

In our experience with CAKE Affiliate Software, there wasn't much to celebrate in terms of positive aspects. The refund they provided in response to the exorbitant and unexpected bill was the only silver lining in an otherwise frustrating and costly ordeal. Unfortunately, the disconnect between CAKE's business and IT departments and the subsequent issues we encountered overshadowed any potential benefits the platform may have offered. While we appreciate the refund, it remains a small consolation in the face of the substantial financial damage and wasted time we endured during our association with CAKE.

Aspetti negativi:

Our experience with CAKE Affiliate Software left us deeply dissatisfied. Months of dedication and effort went into setting up their platform for our affiliate marketing program, only to culminate in a shockingly high five-figure bill that completely blindsided us. The most glaring issue that emerged during our tenure with CAKE was the alarming disconnect between their business and IT departments. It seemed as though these two vital components of their company were working in separate universes. This misalignment resulted in a litany of problems that ultimately culminated in a disastrous financial outcome for our organization.

Utente Verificato
Utente LinkedIn Verificato
Internet, 51-200 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Very powerful affiliate tracking platform

5,0 6 anni fa

Commenti: CAKE has been a strong platform for our affiliate program for a number of years now. It allows us to efficiently manage our affliates.

Aspetti positivi:

Tracking down to subid level Easy implementation of partner postbacks and pixels.

Aspetti negativi:

Not well localized for European date formats and number formats No scheduling of payout changes in events

Risposta di CAKE Software

6 anni fa

Hi there! Thank you for your review, we're glad to hear that you're happy with our product and would recommend it to others! In regards to the European date and number formats, is your platform currently configured to the wrong format for your business? If so, please reach out to your Client Success Manager or the support team who can assist you in getting this resolved. As for the payout changes on Events, though we do not have a scheduling feature for this currently, we would love to discuss the challenge you're facing and how we could help to resolve it, there are a few options that might help to alleviate the issue. Again, thank you for taking your time to review our product and providing us with feedback on how we could address the challenges you're currently facing.

Lindsey
Founder (USA)
Marketing e pubblicità, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Ain't it Sweet?

5,0 6 anni fa

Commenti: I made the best decision to work with CAKE when starting my business. Tracking and learning any platform can be overwhelming at times just because there's always a lot going on. Without the support I've received from each team member at CAKE. I may not be where I'm at today.

Aspetti positivi:

The platform provides every tracking tool I need to track my leads.

Aspetti negativi:

I don't like that I can't get someone on the phone over the weekend. If there's a tracking issue in this business you can quickly loose thousands of dollars in minutes. Submitting a ticket doesn't cut it when you need immediate help. Luckily, I have an AMAZING customer support manager who will go beyond the call of duty to help me if it's an urgent situation.

Risposta di CAKE Software

6 anni fa

Hi there! Thank you for taking the time to review our product, we're so happy to hear about your success on CAKE! I'm sorry to hear about the challenge you've had with the limited phone support hours, but please know that we do have 24/7 technical phone support as an option to you! For more information about it, please let your Client Success Manager know! Thank you again for your review. CAKE

Utente Verificato
Utente LinkedIn Verificato
Assicurazioni, 51-200 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

A really powerful platform that helps us achieve our goals

5,0 5 anni fa

Commenti: The reporting system makes this powerful piece of software the best. Very happy.

Aspetti positivi:

The design is really good and the platform has some excellent features. Integration with other platforms is so easy which is great.

Aspetti negativi:

I wasn't a fan of the new layout that was rolled out. The app on my phone is also quite limited which is a shame.

Risposta di CAKE Software

5 anni fa

Thank you for taking the time to review CAKE! We're so pleased to hear about your success with our product and we would love to learn more about how you would like to use the mobile application to help run your business. Please feel free to email us directly at [email protected] so we can discuss your feedback further.

Spencer
Digital Marketing Specialist (Australia)
Media online, 51-200 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Great Product + The Best Customer Support

5,0 5 anni fa

Commenti: We spend a lot more money with companies like Google/Facebook/Microsoft and don't get half the support that Cake gives us. Our account manager has always been there to help me and their ticket system has always been quick to resolve issues. Can't say enough good things about Cake support.

Aspetti positivi:

Ease of use. I don't have as much time as I'd like to dedicate to our affiliate program so Cake makes things a lot simpler and quicker for me. Our affiliate program used to be an in-house hacked together solution. Cake has saved us so much time.

Aspetti negativi:

I'm still learning some of the technical aspects to affiliate marketing and feel some of their knowledge base articles aren't simple enough.

Risposta di CAKE Software

5 anni fa

Thank you for your review, we're so happy to hear that you're pleased with our platform and your interaction with the client success team! Thank you also for letting us know about your need for simpler tutorials on the Knowledge Base, we will be sure to take a look at how we can improve that resource for our customers. Thank you again for taking the time to review CAKE!

Utente Verificato
Utente LinkedIn Verificato
Internet, 51-200 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Making affiliate business a cake walk

5,0 5 anni fa

Aspetti positivi:

CAKE has some really great features, and allows us to work directly with affiliates without having to go through networks that take huge commissions .

Aspetti negativi:

The design of the GUI could be a little nicer, but that's just nitpicking, and also depends on personal preference, I guess.

Risposta di CAKE Software

5 anni fa

Thank you for taking the time to review CAKE! We appreciate your feedback and we're happy to hear that you value our product!

Isabel
Affilaite Marketing Associate (USA)
Servizi finanziari, 1.001-5.000 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Helps Us Acheive Our Goals Everyday

5,0 6 anni fa

Aspetti positivi:

Cake presents very detailed data about what we are looking for. I am able to filter and see the data in whichever way I need. I like that you are able to see data by phone type, medium, media, etc. Being able to login to the affiliate's view is also helpful when troubleshooting issues. Cake's support team is also very helpful and is prompt at responding. They have helped me multiple times with issues and even scheduled phone calls to personally help.

Aspetti negativi:

There is a slight learning curve with certain Cake processes. There are times when you need to do something in a particular step or save multiple times otherwise it will not work. I have learned to take the precautions and make sure everything is working.

Risposta di CAKE Software

6 anni fa

Hi there! Thank you for taking the time to review our product, we're so happy to hear that you're able to get the level of support that you need from both our product and team!

Laura
Operations Coordinator (USA)
Marketing e pubblicità, 51-200 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Got CAKE?

4,0 5 anni fa

Aspetti positivi:

I've been using the CAKE platform with prior companies for years, so I was ecstatic to be able to use it again. What I love most is the quick responses from all members of the Technical Support Team. If you have an issue or unsure about a feature, they don't miss a beat to guide you!

Aspetti negativi:

I don't like the new navigation layout. I quickly switched back to the old.

Risposta di CAKE Software

5 anni fa

Thank you for your review, we're so happy to hear that you're excited to be using our product again! We would love to better understand your concerns with the new navigation in hopes of improving the experience for all customers, please feel free to provide this information directly to your Client Success Manager. Again, thank you for taking the time to review CAKE!

Nykiya
Marketing Operations Manager (USA)
Marketing e pubblicità, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

User Friendly, Easy to Use Platform

5,0 6 anni fa

Aspetti positivi:

Very easy to use and user friendly design. Customizable user roles and reporting capabilities are very helpful for controlling visibility across our company's different team members.

Aspetti negativi:

The mobile app doesn't offer all the functions I'd like to see. The mobile web version also has some glitches that limit what you can do.

Risposta di CAKE Software

6 anni fa

Hi there! Thank you for taking the time to review CAKE! We're happy to hear about your success on our product and would love to learn more about what you would like to accomplish within the mobile application or on the mobile web version as we hope to make some enhancements to it in the near future. Again, thank you for your review and likelihood to recommend CAKE!

Warren
Chief Operations Officer (USA)
Servizi finanziari, 11-50 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

CAKE Review, Completely Satisfied

5,0 6 anni fa

Aspetti positivi:

Simplicity in navigation, campaign build-out, integration, customization and exceptional support and customer service.

Aspetti negativi:

The only thing that comes to mind is a recent need to post our "Lead Detail, by Buyer" to a post URL. It's currently being resolved by referring us to iFrame Media who is building out the API for us.

Risposta di CAKE Software

6 anni fa

Hi there! Thank you for taking your time to review our product, we are so happy to hear that you're satisfied with the product and support you're receiving with CAKE!

Utente Verificato
Utente LinkedIn Verificato
Ricerche di mercato, Lavoratore autonomo
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Cake is running a lot of ad networks

5,0 6 anni fa

Aspetti positivi:

As an affiliate, Cake makes the process of selecting and running offers each. With so many ad networks using this platform, it also makes the learning curve and consistency quite nice as well.

Aspetti negativi:

On the advertiser/client side, CAKE isn't the cheapest solution around, but it's also a top player. Seeing more customization options would be nice, so it's not so familiar and similar to other platforms running it as a network solution.

Risposta di CAKE Software

6 anni fa

Hi there! Thank you so much for your review, we're so happy to hear about your success with our product. We would love to better understand what you're looking for in terms of more customization options. If you would like to discuss with us further, feel free to email us at [email protected]. Thanks! CAKE

Utente Verificato
Utente LinkedIn Verificato
Marketing e pubblicità, 2-10 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Powerful but can be fiddly to set up

4,0 4 anni fa

Commenti: Overall, when considering the cost of the software, we have been extremely impressed

Aspetti positivi:

CAKE is a very powerful piece of software, which allows for a lot of complex customisation and specific set up

Aspetti negativi:

Compared to previous software I have used, I have found that sometimes, as a result of its power, CAKE can sometimes be more complex to set up/find certain information

Julie
Data Manager (USA)
Internet, 2-10 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Cake is easy as pie to use

4,0 6 anni fa

Commenti: I can integrate with 3rd parties and it is very easy to do, plus I can send my affiliates their tracking so I know that it matches up and there is no room for discrepancy. I like the ease of the reporting system.

Aspetti positivi:

I like that it gives me stats in real time, I can check pixel fires, real time reporting, mobile tracking etc.

Aspetti negativi:

Sometimes its a bit hard to reach support on busy days, but all in all they are very helpful.

Agna
Agna
Multi-Channel Lead
Utente LinkedIn Verificato
Marketing e pubblicità, 51-200 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione
Fonte: GetApp
5,0 7 anni fa
Pedro
Pedro
Co-Fundador
Utente LinkedIn Verificato
Gestione delle risorse, 2-10 dipendenti
Ha utilizzato il software per: Prova gratuita
Fonte della recensione
Fonte: GetApp
1,0 9 anni fa
Bud
Owner (USA)
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

New user but so far so good

4,0 7 anni fa

Aspetti positivi:

I do think this software is much easier to use than others, I really like the overall look and design as well as the end result.