---
description: Scopri le funzionalità di Optmyzr, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro.
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title: Optmyzr - Prezzi, recensioni, informazioni - Capterra Italia 2026
---

Breadcrumb: [Home](/) > [Programmi PPC](/directory/30967/ppc/software) > [Optmyzr](/software/156308/optmyzr)

# Optmyzr

Canonical: https://www.capterra.it/software/156308/optmyzr

Pagina: 1/9\
Avanti: [Pagina successiva](https://www.capterra.it/software/156308/optmyzr?page=2)

> Processi di creazione dei report, gestione, ottimizzazione, auditing e risoluzione dei problemi degli account PPC resi più rapidi e semplici.
> 
> Conclusione: valutazione di **4.7/5** stelle assegnate da 184 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**.

-----

## Panoramica

### Chi utilizza Optmyzr?

Cerca esperti di marketing che gestiscono campagne PPC per la propria azienda o per altri attraverso un'agenzia o uno studio di consulenza.

## Statistiche e valutazioni

| Parametro | Valutazione | Dettaglio |
| **Nel complesso** | **4.7/5** | 184 Recensioni |
| Facilità d'uso | 4.5/5 | Sulla base delle recensioni complessive |
| Assistenza clienti | 4.8/5 | Sulla base delle recensioni complessive |
| Rapporto qualità-prezzo | 4.5/5 | Sulla base delle recensioni complessive |
| Funzionalità | 4.6/5 | Sulla base delle recensioni complessive |
| Percentuale di raccomandazione | 90% | (9/10 Lo consiglieresti?) |

## Informazioni sul fornitore

- **Azienda**: Optmyzr
- **Area geografica**: Los Altos, USA
- **Anno di fondazione**: 2013

## Contesto commerciale

- **Prezzo di partenza**: 389,00 USD
- **Modello tariffario**:  (Versione di prova gratuita (free trial))
- **Pubblico target**: Lavoratore autonomo, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementazione e piattaforme**: Cloud, SaaS, Web
- **Lingue supportate**: inglese, italiano, olandese, polacco, portoghese, spagnolo, tedesco, ungherese
- **Paesi disponibili**: Afghanistan, Albania, Algeria, Andorra, Angola, Anguilla, Antigua e Barbuda, Arabia Saudita, Argentina, Armenia, Aruba, Australia, Austria, Azerbaigian, Bahamas, Bahrein, Bangladesh, Barbados, Belgio, Belize e altri 210

## Funzionalità

- Gestione della campagna
- Gestione finanziaria
- Gestione offerte
- Monitoraggio delle parole chiave
- Notifiche account
- ROI Tracking
- Strumenti di ricerca per parole chiave

## Integrazioni (5 in totale)

- CallRail
- Google Ads
- Google Analytics 360
- Google Workspace
- Meta for Business

## Opzioni di supporto

- Email/Help desk
- FAQ/Forum
- Knowledge Base
- Chat

## Categoria

- [Programmi PPC](https://www.capterra.it/directory/30967/ppc/software)

## Alternative

1. [Google Ads](https://www.capterra.it/software/213339/google-ads) — 4.4/5 (1006 reviews)
2. [Adalysis](https://www.capterra.it/software/173311/adalysis) — 4.6/5 (118 reviews)
3. [Quartile](https://www.capterra.it/software/1014346/quartile) — 4.5/5 (93 reviews)
4. [Semrush](https://www.capterra.it/software/151962/semrush) — 4.6/5 (2316 reviews)
5. [monday.com](https://www.capterra.it/software/147657/monday-com) — 4.6/5 (5732 reviews)

## Recensioni

### "A solid tool for simplifying PPC management across accounts" — 5.0/5

> **Tushar** | *18 marzo 2026* | Marketing e pubblicità | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: Saves significant time on optimizations, audits, and campaign creation&#10;Strong reporting (especially Shopping and PMax insights)&#10;Advanced automation with Rule Engine&#10;Easy to manage multiple accounts and track performance in one place
> 
> **Inconvenienti**: Some tools can feel overwhelming initially due to the depth of functionality, especially when you’re just getting started. It takes a bit of time to fully understand how different features and reports work together, and to confidently apply them across accounts.
> 
> I use Optmyzr daily as part of my workflow, mainly to manage budget pacing and monitor overall account performance across multiple clients. It gives a clear, consolidated view of spend, revenue, and ROAS, which makes decision-making much easier.&#10;&#10;Since using it, I’ve saved a lot of time on audits, optimizations, and campaign builds. Tools like the PMax Channel Distribution and Shopping Analysis reports are especially useful for deeper insights, while the campaign management features make bulk campaign creation much faster than doing it directly in Google Ads or Microsoft Ads.&#10;&#10;The Rule Engine is another standout feature, allowing advanced automation that isn’t always possible natively in ad platforms. Overall, it’s helped improve efficiency and made managing multiple accounts at scale much easier.

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### "Great Tool to Automate Paid Search Management" — 5.0/5

> **Utente Verificato** | *25 febbraio 2020* | Marketing e pubblicità | Tasso di raccomandazione: 9.0/10
> 
> **Vantaggi**: Optmyzr is a great "second generation" paid search management tool built on AI and machine learning. We enjoy that it automates and enhances many of the day to day and week to week tasks involved with managing a paid search campaign. The customization opportunity is the best feature - it has a of flexibility to be set up per your specific client requirements. &#10;&#10;Support is also super helpful in ensuring you are taking advantage of the tool.
> 
> **Inconvenienti**: Lacks support for non GA/Adwords/Microsoft tracking.  If you are not using these solutions to track, it may have less value (ie if you use Adobe for example)
> 
> We are increasing the productivity of our paid search professionals by redirecting their time away from manual, repetitive tasks to higher value and more strategic ones.

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### "Expensive mistakes" — 2.0/5

> **Fernando** | *5 dicembre 2020* | Servizi e tecnologie dell'informazione | Tasso di raccomandazione: 3.0/10
> 
> **Vantaggi**: The tools to automatize and create campaigns are great, they can save you a lot of time, and if configured correctly can run on autopilot.
> 
> **Inconvenienti**: The default bids on shopping campaigns are set to either 0.1 or 1, its very easy to skip changing one of these settings and when applying a rule for hundreds of campaigns if instead of 0.01 you set 1 it costs a lot of money.
> 
> The experience is good, but very frustated because they dont change the default bid settings, something I have asked for more than 2 months, in my case it is very complicated to justify using when you can make a mistake because you dont change the default bid and it can cost you thousands of dollars in a few minutes.

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### "Best PPC Optimization Automator" — 5.0/5

> **Jorge** | *18 agosto 2021* | Marketing e pubblicità | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: One of the most helpful aspects of the tool is that it loads Google Ads data in real-time and the level of connections that it has with Google's API is powerful and accurate.
> 
> **Inconvenienti**: We have a large portfolio in MSFT, we would like to have more integrations and automation available for this network.
> 
> Optmyzr allows us to create workflows and custom automation to make our work process more efficient. In addition, we have an exceptional support team who is always willing to hear our comments and recommendations and we have the option to submit feature requests. Furthermore, they know PPC, so it is easier and more efficient to talk about strategies, blueprints, and workflows fluently.

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### "Great Software and Exceptional Support" — 5.0/5

> **Chris** | *24 giugno 2019* | Marketing e pubblicità | Tasso di raccomandazione: 10.0/10
> 
> **Vantaggi**: Wide range of functionality&#10;Regular updates and innovation&#10;Time saver&#10;I can offer a much better service to more clients&#10;Support team highly talented and responsive
> 
> **Inconvenienti**: Interface is a little dated but the functionality makes this an insignificant issue
> 
> It enables me to manage a wide range of clients to a very high standards. It does everything I need very well and whilst I have tried other services, Optmyzr gets my choice.

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Pagina: 1/9\
Avanti: [Pagina successiva](https://www.capterra.it/software/156308/optmyzr?page=2)

## Link

- [Visualizza su Capterra](https://www.capterra.it/software/156308/optmyzr)

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