Klaviyo

Klaviyo: must have per ecommerce

Commenti: Ottimo

Aspetti positivi:

Trigger, automazioni, CRM e tutto il mondo dei form per raccogliere i dati sui tuoi utenti

Aspetti negativi:

il costo e non è facile partire con questo tipo di strumento, dovresti fare un pò di formazione sul software

Potente strumento con un piano gratuito

Commenti: Ho usato questo tools per inviare email di benvenuto agli utenti del mio ecommerce, newsletter e per recuperare i carrelli abbandonati inviando sconti personalizzati agli utenti.

Aspetti positivi:

La possibilitá di provare lo strumento con un piano gratuito.

Aspetti negativi:

Una volta superate alcune soglie di utenti caricati in piattaforma il prezzo sale moltissimo.

L'email marketing a misura di E-commerce

Aspetti positivi:

Klaviyo offre funzionalità specifiche per chi gestisce e-commerce con una struttura pensata nativamente per collegare le mail agli shop online.

Aspetti negativi:

La mia esperienza è stata fin qui buona, senza particolare criticità.

Great for email marketing, good returns when segmenting properly

Commenti: It has been great! I've really enjoyed Klaviyo and think that it is the strongest ecom email platform on the market for Shopify merchants. The customization of emails is relatively easy, it has robust feature sets for additions like reviews and sms, and their flows are a hugely important piece to generate passive income. I'd recommend Klaviyo as long as the person onboarding new tools understood how pricing structure works.

Aspetti positivi:

We like to ability to have a strong integration with Shopify and how easy it is to sync lists between other platforms and Klaviyo.

Aspetti negativi:

The hardest things about Klaviyo are understanding pricing around profiles, and how to justify the growing cost of the platform when competitors are starting to flank them on pricing vs features.

Best ESP out there for any Ecommerce business

Commenti: All aspects, including user-friendly design, segment creation, list management, prebuilt email templates, a drag-and-drop editor, custom reporting, and customer support, are excellent..

Aspetti positivi:

I have been using Klaviyo for the last 4, 5 years for different clients from across the globe, it is very easy to use, and easy to integrate with any tool, and the functionality and the features are fantastic

Aspetti negativi:

There is nothing that I don't like about this tool.

Worst customer service

Commenti: Again, when I ask them nicely to remove another featured they added and we never asked for, I am asked the same questions 3 times in a row and ultimately treated like a robot. Different agents, but same behaviour. And the attitude? It's like they all have a bad day!

Aspetti positivi:

Not much to be honest, maybe how you display the numbers

Aspetti negativi:

How various customer agents treated me, like I am mentally disabled

Great SMS and Email Marketing tool for small and mid sized companies

Commenti: For the moment we believe this is one of the best SMS and Email marketing tools available.

Aspetti positivi:

The interface is one of the cleanest we've worked with, and it actually works! (Which is something unfortunately didnt happen with some other alternatives) Flows are easy to create, user profiles are really complete with all the info on a specific contact (if you have an ecommerce integration active)

Aspetti negativi:

It does have a learning curve, but they provide plenty documentation and online courses to learn how to use it from beginner to advanced user.

Significant power, for a price

Commenti: Klaviyo allows us to be extremely specific with our segmentation and to extract, analyze and track valuable customer insights. Many of our email campaigns have been very successful.

Aspetti positivi:

Klaviyo is one of the strongest email management products available. They have incredible segmentation and customer insights.

Aspetti negativi:

Klaviyo is very expensive, and it's not very easy to take your insights along with you if you leave Klaviyo. It's also important that you continue to take advantage of the features every single month, in order to get the most value out of the service.

Best in the biz!

Aspetti positivi:

Klaviyo is an excellent tool for our email campaigns at Strongsize, offering seamless integration with Shopify and powerful segmentation features. The intuitive interface allows us to create automated flows easily, helping us target our audience effectively and drive conversions. Highly recommended!

Aspetti negativi:

While Klaviyo is a powerful platform, it can be overwhelming for beginners due to its extensive features and settings. The learning curve for mastering advanced tools like A/B testing and complex automations can be steep, which may require additional time and resources for new users.

Excellent tool for advertising

Commenti: With Klaviyo for advertising, we can segment our customers precisely based on their purchase history, allowing us to deliver highly personalized ad messages. Automation streamlines the entire campaign process, from creation to follow-up, while detailed analytics provide valuable insights into campaign performance.

Aspetti positivi:

Klaviyo offers a suite of features that enable highly personalized and optimized advertising. With precise segmentation, automation, and integrations, Klaviyo helps businesses deliver targeted messages and improve campaign performance.

Aspetti negativi:

With no negative aspects to point out about this tool.

probably the best email solution

Commenti: I had to set up a new newsletter and it was a very seamless start to finish process

Aspetti positivi:

very easy to set up email platform to creating newsletters

Aspetti negativi:

not really a lot, it was a very easy platform

Complete Platform

Aspetti positivi:

Complete platform audience segmentation features

Aspetti negativi:

Interface. It can be simpler to use. Better UX.

Great email marketing tool

Aspetti positivi:

Email templates, data analysis, contact management are all great

Aspetti negativi:

The drag and drop isn't as intuitive as other tools I have used

Klaviyo is the best!

Commenti: Very positive. Would highly recommend Klaviyo to anyone who wants to get the most out of their email marketing.

Aspetti positivi:

There was quite a few things: - Just the general ease of use - Analytics - SMS features - Segment & List optimization - Campaign editing and scheduling features There's more but that's just a few.

Aspetti negativi:

Honestly nothing I can think of. Our experience with Klaviyo has been a very positive one.

Easy to set-up tool - all-in-one marketing ecosystem that can be scaled

Commenti: Very positive as we can also tap into a great network of freelancers / talent that knows the tool / ecosystem to answer any questions or execute specific projects for us.

Aspetti positivi:

Easy of set-up stands out the most as we've used and set-up many tools for ourselves and our clients. Additionally, we love that the customer data platform is built in so that we have a vertically integrated one stp shop to analyze our customer or client's data at scale!

Aspetti negativi:

It can be challenging for our junior marketing analysts to implement APIs and end-to-end campaigns, so we have to hire our freelancers / talent. So it is easy to set-up but to scale you most likely need to hire in some expertise on a hourly basis.

A powerful platform for email marketing.

Commenti: Overall I've been very happy with Klaviyo and appreciate its focus on email marketing and SMS rather than trying to be the tool for everything.

Aspetti positivi:

I use Klaviyo for my email newsletter. It's been a smooth process overall. I've had no issues importing and managing lists and contacts and have been happy with its design capabilities, deliverability, and analytics.

Aspetti negativi:

As my list grows, I'm a little weary of the pricing for larger audiences, but that is only an issue I see down the line.

It strengthens customers' motivation capabilities

Commenti: Klaviyo is essential marketing support. It excels in bringing data and converting it into direct targets for customers, thus ensuring that they remain constantly informed of the latest updates, as well as motivating them to complete operations in a distinctive manner.

Aspetti positivi:

Klaviyo is easy to do with everything, the connectivity is effective and the data that ensures the sustainability of its flow covers all the details and allows customers to be targeted as required. I love the ease of creating digital campaigns, as there are plenty of templates suitable for everything. Klaviyo enables us to segment customer lists into multiple sub-lists, and this is important for the success of segmenting campaigns to ensure the achievement of their goals.

Aspetti negativi:

With Klaviyo, after the correct connection with the platforms, all subsequent steps are very easy, as targeting is done in real time, and the frequency of messages can be easily adjusted from the settings.

6+ Years on Klaviyo

Aspetti positivi:

I love the ease of use, likely because we've used it for so long and I'm so familiar with the platform. When they do make updates, it's not too much at once in the way many companies go about updating. The email editor is simple, the ability to a/b test is as well. Overall great functionality.

Aspetti negativi:

I think the native content boxes can be more customizable although they are improving slowly. I'd love to be able to set the font sizes on mobile to be a percentage of the size on desktop instead of choosing multiple font sizes. They used to have amazing support, it's nowhere near where it used to be.

Klaviyo to expand our email outreach

Commenti: Good so far, it's just that we might end the long term relationship by the end of this year, since our monthly subscription keeps on increasing.

Aspetti positivi:

We like that we are able to send mass emails while still complying to CAN-SPAM guidelines. We also like that we can create workflow to target specific audience based on their behaviour.

Aspetti negativi:

We would prefer Klaviyo to be cheaper - it's getting more and more expensive and we might need to look for an alternative soon.

Klaviyo: A Dependable Email Marketing System

Aspetti positivi:

The features and capabilities of Klaviyo have been so impressive. Klaviyo is a cost-friendly email marketing solution.

Aspetti negativi:

All the features of Klaviyo are impressive. No cons for Klaviyo.

Gold Standard for Email Marketing

Aspetti positivi:

Klaviyo has quickly become the gold standard for high end email automation.

Aspetti negativi:

Expensive and less focused on the ecommerce industry than it could be.

Great clean service

Aspetti positivi:

We love to use klaviyo for data pipeing and funnels.

Aspetti negativi:

a bit expensive if you dont know what your doing. some missing parts from the api you could want.

Powerful tool to automate

Aspetti positivi:

The functions of creating messages in automated templates with design tools for mobile devices are what I like the most, also working with automation in emails.

Aspetti negativi:

Just an issue with setting up a template that was integrated into an email response system, this is the only issue we've had.

Great for marketing emails.

Commenti: Klaviyo is a great tool to have as part of your marketing strategy and is an easy integration with Shopify.

Aspetti positivi:

Great for sending marketing emails and linking to my Shopify store.

Aspetti negativi:

Can be a little pricey than other options on the market but this is due to the extra functionality.

The king of email marketing to me.

Aspetti positivi:

The features and marketing segmentation are the best I've seen. Can get into deep detail with my emails.

Aspetti negativi:

Can get expensive, especially if using old email lists.