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Loomly
Cos'è Loomly?
Loomly è uno strumento semplice per il calendario dei social media che consente alle persone e ai team di creare contenuti migliori per Facebook, Twitter, Instagram, Pinterest, Google+ e LinkedIn, grazie a un'interfaccia intuitiva e funzionalità innovative tra cui idee per i post, suggerimenti per l'ottimizzazione post live, anteprime post, flussi di lavoro di approvazione, pianificazione automatizzata e analisi. Loomly è disponibile come piattaforma web, con applicazioni mobili native per iOS e Android.
Chi utilizza Loomly?
Loomly si rivolge a tutti i social media manager, dai marchi alle agenzie, freelance, startup, organizzazioni non profit, influencer e singole persone.
Hai dubbi su Loomly?
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Loomly
Recensioni su Loomly
Just OK
Commenti: Just another manager in the bunch.
Aspetti positivi:
Enough - barely good analytics report.Easy to start using and gettiung used to it.
Aspetti negativi:
Not good conenction with Instagram.Calendars disconnected.Hassle to schedule posts.
Alternative considerate:
Great for Agencies
Commenti: Loomly is a fabulous tool for managing multiple content calendars with multiple teams. The client approval process is smooth, and the analytics reporting is so valuable for our clients. Their customer service is quick to respond & super helpful.
Aspetti positivi:
Super easy to customize for different brands & teams. Love the workflow options, auto-publishing, analytics reporting. Customer service is exemplary. Product updates are valuable & responsive. Easy to use, quick to learn.
Aspetti negativi:
Wish we could archive calendars for inactive clients so they don't appear on the dashboard.
Risposta di Loomly
anno scorso
Hi Faith, Thank you so much for your review! We're glad to hear Loomly has made it easier to manage multiple calendars and helped streamline your workflow! Don't hesitate to reach out if we can help with anything at all. Thank you for being a Loomly customer, and have a wonderful day! - Andrew from Loomly
Okay platform
Commenti: My experience with Loomly is very poor. Forget about contacting customer support because there is none. If you do get a hold of someone, it is the same canned responses or no responses. I've had my analytics disappear numerous times without any way of getting them back, except going through the original social app's insights. Keep in mind that will not work with Instagram. Those will never be recovered. Yearly plans cannot be refunded (see fine print) if they're not holding up their end of the agreement. Probably the worst overall experience with a social posting app.
Aspetti positivi:
-Visual calendar to see current and upcoming posts -Multi-team use, can control who has specific access but that requires more money -Library to keep all assets in with information
Aspetti negativi:
-Nothing to run ads through; FB allows to drop a pin in which you want to run ads-this app cannot do that type of heavy lifting. -Loomly ends up deleting analytics at any moment. Make sure you write them down or print before they're lost, but this is the reason you're paying for more, right? -Does not post to Instagram nor YouTube. Must manual post everything for those sites -Any third parties they use for posting, they change it every year. So you need to register with those companies to get anything posted to Instagram. -Don't rely on any help from the platform. No customer service or support to speak of. Often times you're ignored or allowed to try and figure out their platform issues. In the end, it's not convenient to use.
Risposta di Loomly
4 anni fa
Dear Tara, Thanks for your review. I'm sorry to read that your experience was not satisfactory. My team will reach out to learn more about what happened. Until then I'm addressing your concerns through Capterra: Loomly does support Facebook & Instagram Ads. You are correct that tagging products is not available yet. Loomly does not delete analytics data, even after you cancel your subscription. Only exception: LinkedIn no longer allows storing data that is older than a year. Native publishing to Instagram is expected to be available this year. For now, publishing to Instagram is available through Zapier. Loomly used to be integrated with another service, which unilaterally discontinued the integration with short notice. Native publishing to YouTube is already available. We offer support 7 days a week with a 30-minutes average response time. Again, I am sorry about your experience and my team will be in touch soon. Sincerely, Thibaud Clement, CEO of Loomly
Alternative considerate:
Loomly is Amazing!
Commenti: Whenever we have experienced challenges, Loomly reps have been quick to respond and very helpful.
Aspetti positivi:
Loomly was the first program I saw that had so many of the best features of its competitors, all in one place, and all for a great price! Better yet, they have kept adding to what they offer!
Aspetti negativi:
We tried using the advertising side of Loomly, but found native platforms more robust.
Risposta di Loomly
anno scorso
Hi Rick, Thank you so much for your review! We're glad to hear you've been enjoying the value of Loomly, and we're grateful to have you as part of the community! Don't hesitate to reach out if we can help with anything at all. Have a wonderful day, - Andrew from Loomly
Unlimited organization and support to get the most out of social media
Commenti: We found our way with Loomly, as it organized our social media presence, increased the reliability of the data captured from interactions, and enabled us to continuously support our potential customer lists.
Aspetti positivi:
With Loomly, I always know where to start. Preparing posts, setting a publishing plan, and implementing it is done with high efficiency. Scheduling is agreed upon and assigned with ease. After publishing, Loomly continues to work and does not stop, as it monitors comments automatically, blocks what does not comply with our policy, and also answers inquiries within the comments according to the settings we prepared in advance. I love that it constantly updates the data, to reveal to us the reality of the interaction with our posts and the extent of their ability to influence.
Aspetti negativi:
Loomly makes every step simple, and I would like to enhance its integration capabilities, so that we can benefit from its services on all platforms.
Loomly - Ease of use and never fails to impress
Aspetti positivi:
I really like how easy it is to integrate your social accounts, as well as how you can edit graphics right through the app
Aspetti negativi:
Sometimes it logs you out of your accounts which can create a failed scheduled post
Time savings, essential marketing tool
Commenti: Very good
Aspetti positivi:
It is simple to use as a manager but also as a user. I can monitor new users and get an overview with the entire team
Aspetti negativi:
I would love more analytics ideally but understand there are restrictions due to APIs. I would also like to see new features for each platform roll out more quickly but understand the challenges of testing first.
Risposta di Loomly
anno scorso
Hi Elizabeth, Thank you so much for your review! We've noted your feedback with our team - stay tuned for more exciting new features and enhancements coming soon! - Andrew from Loomly
Alternative considerate:
I like this product
Commenti: Overall, it's a good product and my favourite scheduling app to use, and I've used them all.
Aspetti positivi:
The approval workflow is probably the main reason why I suggested Loomly as a scheduling platform. Having post set up and approvals within the same platform not only streamlines, but also makes sure approvals aren't missed.
Aspetti negativi:
The interface can be a bit clunky sometimes, and occasionally it doesn't load very well for me. Cropping photos in Loomly compresses them a ton, and we lose a lot of the quality of the image. I think this would be the only 'complaint' I have, as I have to crop everything in Photoshop before uploading to Loomly.
Loomly, a great choice for small business owners
Commenti: Overall, Loomly is a valuable tool for streamlining my social media efforts.
Aspetti positivi:
I recently started using Loomly for my small business' social media management, and it's been a game-changer. The platform's user-friendly interface makes scheduling and organizing content a breeze. The collaboration features are excellent for my clients, allowing seamless communication.
Aspetti negativi:
I've noticed occasional delays in post previews, which can be a minor inconvenience. I also don't blame them, but I wish there were better options for uploading higher file sizes when scheduling.
Wanted this to be our choice for social media management
Aspetti positivi:
We love how many options there are, we could connect ALL our socials and get data and insights back, often even more than are available in the native app (how do you do that Loomly? very clever).
Aspetti negativi:
This is unfortunately a result of the biggest pro--because we could connect so many socials, the whole interface is very complicated to look at it was extremely difficult to train some of our less tech savvy staff on how to use it. If there was a way we could isolate an individual user to just see one aspect (eg our video editor to just see youtube) that would be very helpful.
Alternative considerate:
Loomly is Great!
Commenti: Loomly has been incredibly helpful and met our scheduling needs. The customer service is so fast and the platform is easy to learn and navigate. Definitely worth the cost!
Aspetti positivi:
I love the calendar and scheduling features. When we were searching for a new social media scheduler the most important thing we were looking for was a robust approval process so I can create posts and my manager can review, edit, and approve them before they are scheduled for posting. Loomly has been able to provide this to the full extent that we need. My manager receives a push notification in her email or app whenever I post to Loomly, and again if she forgets to approve something before it is scheduled to post. She is able to leave comments and feedback which help me to produce better content in the future. Before this platform all of these steps were going through our internal direct message system and things would get lost, mixed up and confused. Now we are able to stay more organized and I am able to learn faster from the feedback provided. The calendar view helps me to visualized our overall social media plan, big picture, and effectively fill in blank spaces.
Aspetti negativi:
I wish that they could post directly to Instagram, but that is more Instagram's fault than Loomly! I also wish that the analytics were available for all plans. Right now we have just the basic plan, which is appropriate for the number of users/accounts we manage, but I am unable to access the analytics from this plan.
Risposta di Loomly
5 anni fa
Dear Rheagan, Thank you so much for your review, this is infinitely helpful. It means the world for our team to read that you are enjoying Loomly and that our service makes it easier to collaborate with your manager. I confirm that we are doing everything in our power to bring Instagram direct publishing to you as soon as possible. In the meantime, you can take advantage of our integration with Zapier to publish through third-party services. I have asked our support team to reach out to you and see if we can find a way to make Advanced Analytics accessible for you. Please let us know if you need anything. Sincerely, Thibaud, CEO of Loomly.
A Must-Have for Social Media Organization and Approval Processes!
Commenti: I seriously could not get through my job every day without Loomly! It has been so popular in our company that our external ad agency has even begun suggesting it to other clients! We are able to seamlessly comment, approve, and edit each and every post before going live with it, which my boss loves. It makes our social media planning much more organized than our previous ways of Google Sheets and Google Docs. My boss was extremely impressed with our implementation of this software, which earned me some major bonus points!
Aspetti positivi:
This software has seriously changed my job for the better! My supervisor wanted to implement an "approval process" for our social media calendar, which we were previously doing through Google Docs & Sheets (which you can image gets very confusing). The approval, editing, and commenting aspects were exactly what we were looking for. I personally love the calendar view since it helps me plan out each and every social media post on all platforms, and I love that you can drag-and-drop the posts to reschedule them. I also love the suggestions, tips, and preview for each post. It's super customizable and I don't know how I could do my job without this! PLUS, the mobile app makes it easy for me to work when I'm on the go!
Aspetti negativi:
The only con I can think of is the automatic scheduler, which we don't use. We will use the calendar to plan our social media posts, but then will manually copy and paste them over to each social platform. When a 3rd party software like this one automatically posts to Instagram and Facebook, your posts are "downgraded" and may not be seen by your entire audience. However I don't think this is Loomly's fault, I think this is more of the social media platform's doing. I do like the idea of the scheduler for times we are on vacation and don't have time or access to post manually every day.
Risposta di Loomly
5 anni fa
Dear Sarah, Thank you very much for your review, this is truly helpful. It means the world to read that Loomly is making your job easier. Please let our team know if we can help you with anything. Sincerely, Thibaud, CEO of Loomly.
Alternative considerate:
Unique Organization for Optimal Analytics
Commenti: This software has allowed us to speed our workflow with minimal effort without adjusting how we strategize and build social campaigns. It is the one management software that I have found that actually works the way we work rather than forcing us into a different workflow. Finally, superior analytical tracking has helped us raise the bar on how we write, design, and strategize our social campaigns and buckets.
Aspetti positivi:
The ability to tag posts has enabled us to dig deeper into our analytics, tracking content items by subject and design elements, to promote knowledgeable decision making when we revise quarterly social strategy.
Aspetti negativi:
As a relatively new software, there are certain features that they are working to debug, correct, or expand. Some elements in the post building process could likely be streamlined. But customer service is very transparent with issues and opportunities and very willing to help.
An essential tool for any digital marketing professional.
Commenti: I like the fact that having all my social networks in one place is extremely convenient and helps me keep my workflow very organized.
Aspetti positivi:
This platform allows me to manage all my social networks very efficiently, from the creation and optimization of posts.
Aspetti negativi:
Sometimes I wish I could have more creative freedom to create unique and custom designs for my brand.
Risposta di Loomly
anno scorso
Hi Ronald - thank you so much for your feedback! We're glad to hear Loomly is helping you to be more efficient and organized in your social media marketing workflow. Thank you for being a Loomly customer, and have a wonderful day!
The best platform to professionally manage publishing on social media
Commenti: With Loomly, the management of our accounts on social networking sites became more professional, as the publishing mechanism was organized and its timings were set accurately, and we were able to obtain accurate statistics for the level of interaction. This helped us a lot in making many improvements that contributed to increasing our ability to achieve positive results.
Aspetti positivi:
I like the simplicity of the interface in Loomly, which enables us to find all the tools, move between sections, and perform tasks effortlessly. I also like that there are so many powerful features that allow us to sync calendars, set up ads, add links, and post in hashtag templates. Scheduling is excellent in Loomly, as we were able to synchronize publications on various platforms. Also, due to the full integration with all social media platforms, especially Facebook and Instagram, we have a great ability to manage publishing and follow-up accounts from a central platform in complete harmony. It also helps us to have a box to collect all messages received for ease of filtering and answering them with the participation of the rest of the members according to their specialties. It is also great to have dashboards and reports that explain the analyses in detail and provide us with a lot of statistics that show the levels of participation in our publications, which show us the extent of our success in reaching the target groups.
Aspetti negativi:
Loomly is unique, and I did not encounter any complications or problems during use, as it was not expensive to obtain all the features, and their service team provides the required assistance quickly.
Risposta di Loomly
2 anni fa
Hi there! I'm so glad to hear that you're finding Loomly easy to use, and that it's streamlining your workflow. Thanks for being a Loomly customer, and have a wonderful day! ����
Incredible Platform
Commenti: Great tool to use to manage all your social media marketing on one platform
Aspetti positivi:
The software is very user friendly a robust with features to help grow business.
Aspetti negativi:
Nothing in testing phase. Have not used it enough to know all the features
Loomly Review
Aspetti positivi:
Loomly is a great social media tool with user-friendly interface suitable even for beginners. You can collaborate on the posts with your teammates and also preview the post befor posting it, which is great. Very helpful are also the content suggestions based on trending topics.
Aspetti negativi:
Unfortunately Loomly doesn't offer mobile app which would be very useful when you need to work out of the office.
Risposta di Loomly
2 anni fa
Hi there. I'm so glad to hear that you're finding Loomly easy to use, and that the content suggestions have been helpful! You'll be happy to hear that we do have a mobile app, so you can manage your posts on the go. Thanks for being a Loomly customer, and have a wonderful day! ����
Powerful and user-friendly social media management tool
Commenti: Since I'm creating content, I'm using loomly. Overall it's a very helpful software which makes all your work hassel free. Post scheduling and drafts helps me to create several posts at once and they will get posted to all my platforms at the scheduled time. The best tool for customizing posts for all platforms at one place. The pricing is also low. I totally recommend it to all creators.
Aspetti positivi:
Loomly is a great social media management tool. It provides the convenience to connect almost all of my social media platforms at one place. I can publish my post to all my accounts at the same time. As a freelancer, I create content for instagram, pinterest and facebook and I use loomly to preview how exactly my posts will look at different platforms. It suggests the trending topics which light up the post ideas. It provides Tips for optimizing the posts. It reaches to the targeted audience via sponsored ads. It also shows the performance of the posts with detailed analytics at the Dashboard. I can monitor the dashboard from the mobile app. Whenever I work with a team, I can easily collaborate and connect all of them.
Aspetti negativi:
There is nothing to dislike, the price is also fair looking at the services provided by this tool. While creating instagram post, It does'nt allow to mention or tag personal profiles. And it would be good if the dashboard can display the comments at posts from each platform.
Risposta di Loomly
2 anni fa
Hi Ayush, thank you so much for your review! We love to hear Loomly has helped you manage your content, accounts, and collaboration as a freelancer. Unfortunately Instagram's API only allows third parties like Loomly to publish directly to business profiles, but as soon as that changes, we'll get right on it! Thank you for being a Loomly customer, and have a wonderful day! ����
Loomly is a must for small organizations.
Commenti: Overall, Loomly has made being an unpaid social media manager something that is manageable. I have implemented a plan so our posts aren't all on top of each other, and have managed to have real social media campaigns. Since we started using Loomly, we were able to grow our Instagram and Facebook accounts. Loomly has really made things less time consuming and more collaborative. It's great.
Aspetti positivi:
I "work" for an all volunteer dance company. No one gets paid to do any of the jobs required to market the company or the shows. Loomly lets me streamline my time making and implementing social media marketing campaigns. It also makes it easy for other people to help. I can choose one or 2 nights a week to sit down and get things all done. I love that I can see all the posts on a monthly calendar, whether I scheduled them, or someone else has. With several hands in the pot it keeps us from posting too many things in one day. Loomly is great for collaborating with other users. I can mention someone to get them to check my grammar and spelling, or to bounce ideas off them. We can also work together on a post, I can put a picture in and someone else can write the witty words to go with it. Loomly has helped us to grow our social media presence by making it easy to create and schedule posts. You can also see when people have interacted with your posts right in the Loomly interface, so you can like their responses. You can set up alerts to remind you if posts haven't been scheduled yet, or for when collaborators comment on your posts. There's a lot to love about Loomly. They have post ideas if you can't think of something to write. They have tips for best times of day to post, and reminders if you've done something whacky like put a weird size image in a post. The customer service is fantastic.
Aspetti negativi:
There is not much I dislike about Loomly. I wish that the posting videos and multiple pictures to Instagram automatically was already implemented (it's in the works). Right now you have to have a Buffer account connected, and then Loomly sends you an alert and you have to post the video / multiple image Instagram post from your phone. But even that is easy to do. The photo is there and the caption is automatically copied to your clipboard so it's pretty simple to do.
Risposta di Loomly
5 anni fa
Dear Brigitte, Thank you so much for your incredible review, this is immensely appreciated. It means a lot to read that Loomly helps your organization streamline processes. I confirm that we are doing everything in our power to bring Instagram direct publishing (for photos, slideshows and videos) to you as soon as feasible. Please let us know if we can assist you with anything. Sincerely, Thibaud, CEO of Loomly.
Alternative considerate:
A one-person marketing team's dream
Aspetti positivi:
The cost of this platform was the motivation behind our decision to subscribe. Once we interacted with the customer service representatives to help set up our account that solidified our decision. The Loomly team was dedicated o ensuring our success on their platform and we felt that from every interaction we had with them. We truly get the VIP treatment every time we reach out with a question or concern!
Aspetti negativi:
I would like to be able to post multi-photo or "carousel" posts on Instagram without manually going in to edit as well as be able to tag users under define content. I would also like to add a "link in bio" feature so I can ensure links go up with posts as well. I understand that all of these features and more are in the works so we are excited for the opportunity to grow with Loomly!
Really Handy Overall!
Aspetti positivi:
I am the main user of Loomly in my office as the social media manager & one of the graphic designers for the organization. I use it just about every day and I find it very useful for planning posts, organizing my time and posting schedule. I like being able to see the calendar I've created in several different views. I also love being able to see what our feed will look like with the posts I've created, even including future posts that I've assigned but not yet published. I also have found their customer service to be really responsive and friendly, and go the extra mile to figure things out for me when I've had an issue, or not understood something within the app/site. Its been really interesting to use this app, and my department has chosen to continue our subscription past the trial because we like even being able to give each other feedback on posts, assign certain topics to specific people, and see the history of posts & images and pull from those for future posts without scrolling way back in our feeds for that info.
Aspetti negativi:
There are just a few things I would like to see improved with the use of Loomly. Overall, I find the design of the interface it to be very intuitive and easy to use; however the thing holding it back is posting to Instagram. Loomly is a bit behind on integrating it's system with the new Instagram rules (which now DO allow publishing through third party apps). So as of right now, it is not easy to post to Instagram, and in fact it almost feels like a waste of time to even use Loomly for that because you're just creating posts on Loomly and then having to redo everything through Instagram later, or copy and pasting everything from Loomly which is just an extra unnecessary step. I've also found that that part of the interface (especially from the app) to be counter intuitive and it ends up giving me lower quality images than what I uploaded to copy and past into my post. This is really only one area that I've found to be lacking, but to be honest, the point of an app/website like this is to make less work, not more for a social media manager, so I do think it's important to be on top of it.
Great For Social Media Scheduling
Commenti: The overall experience has been wonderful. My only negative feedback is the inability to auto-post with Instagram unless you have a Buffer account. I'd also like to customize what steps I take when scheduling. (For example, I always skip the "audiences/filters" feature when scheduling for Facebook, and I'd like the option to get rid of that step entirely because I won't use it for my clients.) Otherwise, the interface is smooth, easy-to-use and learn, and helps me write and schedule content more efficiently.
Aspetti positivi:
I LOVE that you can write the content once and then tailor each set of copy for each social media channel. For example, the exact same copy that works for Facebook doesn't always work for Instagram & Twitter. With Loomly, you can write it once and then go into each platform and customize your content to include hashtags, shorten links, etc. You can also upload custom photos for each platform. Other social media schedulers only allow for one set of copy across all the platforms you choose, making it cumbersome and time-consuming when you have multiple platforms to schedule.
Aspetti negativi:
I cannot stand the fact that you have to also have a Buffer account to enable auto-posting with Instagram. I really, really wish they'd figure out a way to allow auto-posting instead of getting push notifications on my phone without having to have a Buffer account. I don't want to have to pay for two social media schedulers. Loomly would be nearly perfect if not for that huge flaw.
Risposta di Loomly
6 anni fa
Dear Natalie, Thank you so much for your amazing review and your very kind words. It means a lot to read that you have been enjoying Loomly. As far as Instagram scheduling is concerned, we are doing everything we can to release such a feature as soon as feasible. I will send you an email today separately to give you an update on the situation. In the meantime, please let me know if I can assist you with anything else. Sincerely, Thibaud, CEO of Loomly.
Alternative considerate:
You pay what you get for
Commenti: Their customer service is great. The view of the posts is great. But not having Instagram is a huge missed opportunity. I know they are working on it- but taking away a functionality that was once there is really frustrating.
Aspetti positivi:
It is super nice to see the calendar view and the ease of use is pretty great. I also love the recommendations they provide based on if your post is posting at the right time, right length, or even just some ideas on what to post as far as holidays that day etc.
Aspetti negativi:
You can no longer post directly to instagram! As an agency we made this platform as a recommendation to clients and now it really stinks that it no longer does what we said it could do because they took away the instagram publishing. This is huge.
Risposta di Loomly
5 anni fa
Dear Katie, Thank you very much for your review, this is immensely helpful. It means a lot to read that you have been enjoying Loomly and that our support team was able to assist you when needed. As far as Instagram publishing is concerned, as our support team probably mentioned, this feature relied on an integration with Buffer, which was unilaterally discontinued by Buffer, with a very short notice of just two weeks, without Loomly having a say in it (you can read the details here: https://blog.loomly.com/buffer-integration-sunset/). That being said, our team is working on a different solution to bring back publishing to Instagram through third-party integration shortly, and we are doing everything in our power to bring Instagram direct publishing to you ASAP. Again, I definitely understand that this was a disappointing development and we are doing everything in power to deliver a suitable solution to your shortly. Sincerely, Thibaud, CEO of Loomly
One of my favorite URL shortener tool
Aspetti positivi:
Loomly is one of my favorite URL shortener tools. I've been using it for a while now and I love how simple and easy to use it is. The interface is beautiful, and the best part is that Loomly doesn't have any ads!
Aspetti negativi:
Although I can't think of any drawbacks, calendar features might be needed to improve.
Risposta di Loomly
2 anni fa
Hi there, thank you so much for your review! We're so glad to hear you're enjoying Loomly's URL shortener, and your feedback has been noted with our team. Thank you for being a Loomly customer, and have a wonderful day!
Alternative considerate:
Love Loomly
Commenti: Collaborating with clients on content, way better than spreadsheet content calendar notes to see the actual post and then update a live link
Aspetti positivi:
I've used this program for about 4 years. I actually got my new agency to move to it, and it's been incredible. I love the fine-tuning and organic targeting options.
Aspetti negativi:
No IG direct publishing and new items like Pinterest broke right when i got my clients excited about them. This was fixed, but items shouldn't be rolled out if it's not 100% i can sell to a client and rely on it 100% of the time.
Risposta di Loomly
4 anni fa
Dear Shelby, Thanks for your review, this is immensely helpful and appreciated. It means the world to read that Loomly makes it easier to collaborate with your clients. Indeed, we ran into an issue with Pinterest that was beyond our control, which has now been resolved. Please let us know if we can assist you with anything else. Sincerely, Thibaud, CEO of Loomly