Adalysis

A Game-Changer for Google Ads Management

Aspetti positivi:

I've been using Adalysis for my PPC management needs during the free trial and we're going to buy an annual plan. This tool is an absolute game-changer for anyone working in the world of digital advertising.I found it useful in budget management and pacing control, daily audits and insightful reports.

Aspetti negativi:

The platform is intuitive and easy to explore; there might be a slight learning curve for users entirely new to PPC advertising. There are a lot of resources and support to assist newbies in getting started.

New, But Really Enjoy!

Aspetti positivi:

I think I really enjoy the extra layer of accountability through account audits that Adalysis can provide.

Aspetti negativi:

I don't like how Adalysis is limited to just a few ad platforms. I wish it was open to more platforms. I also wish it could automatically update daily budgets in platform for us based on our budgets.

Way too complex

Commenti: Watched all the videos, but didn’t progress beyond the trial because I couldn’t see the value compared with the other tools I was evaluating. Advice: Simplify the UX and make the core value of at more accessible.

Aspetti positivi:

- A lot of data, but that is not in itself useful without the actionable insights being easily surfaced

Aspetti negativi:

- way too complex- too many options, not clear where the value is- not clear what data is available here, not available elsewhere

Good for ongoing management - still requires logging into Google Ads

Aspetti positivi:

Simplified tasks quickly and gave great advice on reaching goals related to buget, clicks, etc by making changes such as shared budgets. Also provided quick wins by alerting me to things like duplicated keywords when managing many ad groups.

Aspetti negativi:

More revisions are needed for the auto-ad creation option; I often would see a list of alerts and after I would run through them to make any changes necessary, some would still stat alerted after I had made the fix or clicked "ignore". I also would have loved a keyword tool in there. otherwise I thought it was a decent tool for small changes and quick wins.

so expensive compared to its features

Aspetti positivi:

multiple features covering the main areas Google ads account, but not so detailed

Aspetti negativi:

Not what I expected in analysing account performance and areas for improvement

Adalysis for Marketing Agencies

Commenti: I think it is quite useful software, with more focus on improving the Google Ads Quality Score. It is really useful. However, I don't need to use it on an ongoing basis.

Aspetti positivi:

- I like a dashboard that shows critical errors that I didn't spot myself. - I like the feature that highlights how many results are from different geo-targeting: interest or primary location. - Working process with keywords makes me happy

Aspetti negativi:

Don't like the navigation across different accounts and so on.

Adalysis Review

Commenti: Best, give us best insights for our campaigns and optimization

Aspetti positivi:

All campaign over all optimization feature directly from one tool

Aspetti negativi:

google ads recommendation coming in adalysis as suggestions which is not worthy

10/10 must use

Aspetti positivi:

it makes a lot easier to optimize google ads

Aspetti negativi:

nothing as such because I have only used it for 14 days although it takes some time to refresh the recommendations sometimes

Amazing tool

Aspetti positivi:

Very user friendly tool. Definetely the best software for PPC management

Aspetti negativi:

Could be more expensive than competitors

Easy to use and effective PPC Software

Aspetti positivi:

- Budget Management - Quality Score Insights

Aspetti negativi:

- Interface could be a bit more user-friendly.

My go-to PPC software

Commenti: Helps me monitor ad copy performance in aggregate across larger swaths of campaigns (to get statistical significance more quickly). Highlights opportunities for new keywords as well as potential negative keywords. Notifies me of errors I might have made such as neglecting certain ad extension types.

Aspetti positivi:

This software has the smoothest onboarding process I've ever experienced. Very easy to use and understand. Great documentation and tutorials for using the various product features. Constantly being updated to increase the functionality. While it was initially an ad testing tool, it's now evolved into a very robust software package that aids management/optimization, alerts you to potential issues or performance variations, and is easy enough for even junior practitioners to use.

Aspetti negativi:

So many alerts/notifications that it can be overwhelming until you identify the ones that are most important to each account.

An Excellent Resource

Aspetti positivi:

The Adalysis interface is so easy and convenient to use after just a few interactions with it. I love that it gives you critical information and suggestions that you can immediately implement right from their platform.

Aspetti negativi:

I wish there was more information regarding why certain audience bid adjustments are recommended.

Adalysis is an excellent resource

Commenti: My team tested Adalysis with the trial and we are in the process of making it our primary workflow tool.

Aspetti positivi:

Adalysis is fast and intuitive to onboard and has a robust set of features that simplifies ad management at a high level but also allows you to make in depth modifications with data driven insights.

Aspetti negativi:

It is a shame that things have to cost money.

Very happy

Aspetti positivi:

Adalysis is a great tool for Google Ads managers. The custom performance alerts are a really useful feature, as they can help you to identify and take action on performance issues quickly.makes google ads management much easier.

Aspetti negativi:

can think of anything negative love it

Best Automotion

Commenti: It's good

Aspetti positivi:

Campaign management and optimisation research

Aspetti negativi:

Facebook needs more features to optimise campaign

Another great PPC tool for your toolkit

Commenti: I only used it for 2 weeks but I told my clients that I was likely going to add it to our stack. It was quality and I can see becoming a regular user of it if I add a couple more clients to my portfolio.

Aspetti positivi:

It was rich with insights and the ability to apply changes directly from the software was incredibly helpful.

Aspetti negativi:

I think the user interface was a bit outdated but it wasn't a hindrance to my work.

N-Gram Analysis / Search Terms

Commenti: The support team is super responsive and intent on finding solutions.

Aspetti positivi:

I stumbled upon Adalysis while looking for n-gram analysis of search terms, so that I could build meaningful negative keyword lists with ease. Adalysis with its intuitive interface excels at this.

Aspetti negativi:

Since I came for n-gram analysis only, I am not missing anything.

Excellent Software that Helps to Streamline Adwords

Commenti: The cost of the software is within reach of many smaller agencies and I've been very happy with the value of Adalysis. I've followed Brad Geddes for a long time and trust his knowledge on PPC. Adalysis is obviously set up by a team who very much know what they are doing.

Aspetti positivi:

I use Adalysis often and it's been a great time saver for me. The dashboard highlights issues with an Adwords account and there is a lot of other data and functionality including ad AB testing. One of the features I find most useful is the Quality Score reporting for auditing accounts and identifying areas for improvement. Adalysis gives an ad group a priority to work on to have the most impact for QS. N-gram analysis of search term components is great. You can also identify landing pages with low quality score and improve the situation. The ad testing features are also great, for example you can analyse across the account ad performance based on patterns in Headline 2 for example, these insights have helped me to improve performance. Some of the features are possible to do with a pivot table and I used to follow Brad Geddes' instructions on doing this, but Adalysis instantly shows you the information you need to optimise and improve Adwords. Support is very responsive and helpful. Overall this is superb software, I love it!

Aspetti negativi:

There are ongoing improvements to Adalysis and more features have been released. One thing I would like to see is to set a longer date range for some of the features or be able to set your own date range.

A Cut Above The Rest

Commenti: Google ads is requiring marketers to become more and more innovative with their strategies in order to get ahead of the competition and I am using this tool to do exactly that. Buying time automating and monitoring tasks means that more time can be spent devising new strategies.

Aspetti positivi:

Insightful reporting that is possible to action right within the interface. Surfaces issues that I never knew were issues. Saves a huge amount of time by automating repetitive tasks. Doesn't just follow trends within software tools, it releases frequent innovative updates that are unique. Quite obviously written by someone who is having the same issues I am in the ever-changing PPC landscape. Great knowledge base containing video and text tutorials. Considering the amount of time it saves me it is great value for money.

Aspetti negativi:

Some aspects of the system take a while to wrap your head around but at the end of the day, it's worth it.

Easy Button for Campaign Management

Aspetti positivi:

Adalysis makes many otherwise time-consuming and critical PPC management tasks quick. Identifies issues that are easy to miss in the platform. Identifies opportunities for improvement and makes it easy to implement. Adalysis makes it easier to identify which opportunities for improving quality score will have the greatest impacts on overall account performance. Adalysis helps analyze well my team members are managing their accounts.

Aspetti negativi:

Most alert types are customizable, but some are not.

A great ad management tool - a must have for businesses managing their own ads!

Commenti: Adalysis is a great tool at a great price. Save yourself the need to hire an Ad Management Company and teach yourself the basic / administer your own Ads using this tool. It's more affordable than Wordstream and quicker to use. The styling feels slightly dated but thats such a minor point as the quality of the tool is first class.

Aspetti positivi:

* More cost-effective then others (Eg. Wordstream). New suggestions each night * Easily see suggestions to improve campaigns * A/B Testing is constantly working automatically * Quality Score shows you how your Ads are performing and what you need to concentrate * Fairly priced and scales as your Advertising Spend Scales

Aspetti negativi:

* Bing Ads and Google Ads have two differn't subscriptions * The interface looks a bit dated * Doesn't support PayPal - only ChargeBee where their payment merchant doesn't support some banks.

Adalysis is a great toolkit to save money and improve SEA performance quickly and easily

Commenti: We use Adalysis mostly to save time and money and make our work more efficient and valuable.

Aspetti positivi:

It's UI is really intuitive and the testing feature is rock solid. It really helps us save money quickly. Perhaps more importantly, it's easy to get extra clicks and revenue using the automated testing features.

Aspetti negativi:

You need sufficient data to get relevant results, which is, of course, logical, but for small accounts this software is less useful.

Very Useful Tool For AdWords

Commenti: We monitor budget and keywords mostly with Adalysis. This makes changing and fixing our large accounts very quick in bulk. I highly recommend Adalysis.

Aspetti positivi:

I love the negative keyword conflict function. I use this on all new accounts. We have very large clients and very large negative lists. Adalysis makes it so easy to find and delete negative keywords.

Aspetti negativi:

No cons so far. I absolutely love this tool.

Optimize your ad testing procedure

Aspetti positivi:

The ability to track aggregate ad testing statistics across multiple ad groups has been instrumental in growing my lead gen numbers. There is also useful reminders to constantly run split tests in all of your ad groups.

Aspetti negativi:

Learning the various features of the software is somewhat difficult. The onboarding process could be made smoother, and they could also implement some kind of onboarding email sequence which issues reminders to utilize more features of the software.

Adalysis is a Great Tool For Paid Search

Aspetti positivi:

I love the constant updates and improvements that are being made that assist with optimizations on multiple accounts

Aspetti negativi:

the system was not yet able to let us update responsive ads and sometimes it is hard to pinpoint negative keywords that are result in conflicts.