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Cos'è Choozle?

Choozle fornisce una piattaforma software per la pubblicità digitale, che sfrutta i dati dettagliati dei consumatori per alimentare campagne pubblicitarie programmatiche su display, video, dispositivi mobili e altri mezzi, tutto da un'unica interfaccia intuitiva.

Pubblicità digitale semplificata.

Chi utilizza Choozle?

Progettata per agenzie pubblicitarie e dipartimenti di marketing, Choozle ha democratizzato l'ecosistema della tecnologia pubblicitaria con la sua soluzione intuitiva, elegante e conveniente.

Choozle Software - 1
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Le barre di valutazione verdi mostrano il prodotto con il risultato migliore in base alla valutazione media e al numero di recensioni.

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Recensioni su Choozle

Punteggio medio

Nel complesso
3,8
Facilità d'uso
4,1
Servizio clienti
3,8
Caratteristiche
3,4
Rapporto qualità-prezzo
4,0

Recensioni per dimensioni dell'azienda (numero di dipendenti)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Trova recensioni per valutazione

5
20%
4
50%
3
20%
2
10%
Vondrae
Vondrae
Data Analyst (USA)
Utente LinkedIn Verificato
Marketing e pubblicità, 11-50 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Comprehensive Programmatic Advertising Platform

4,0 3 anni fa

Aspetti positivi:

Choozle makes learning how to set up and manage programmatic advertising campaigns simple. Adding creatives, building audiences, and setting technical aspects like bid and frequency are made easy with their UI. Their customer support is also A+.

Aspetti negativi:

The reporting features leave something to be desired. The UI makes it difficult to see which ads are the best performing, tracking conversions, and more complex reporting functionality.

Ben
Digital Marketing Manager (USA)
Biotecnologie, 51-200 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Great Programmatic Platform for Beginners

4,0 4 anni fa

Commenti: Fantastic. They've been a great partner to work with.

Aspetti positivi:

The Choozle platform is very easy to use and makes programmatic advertising a tactic that anybody in the organization could set up and run! The team is great to work with. The platform is clean and easy to navigate. Choozle offers just about every capability in the programmatic space.

Aspetti negativi:

Perhaps it's more of a negative about programmatic in general, but there are a lot of sites and placements where I wish our ads automatically weren't served on. The AI should be better at optimizing ads and ad placement. The detailed reporting is cool, but also only accessible with an export and used in excel.

Utente Verificato
Utente LinkedIn Verificato
Internet, 11-50 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Good Starter DSP Platform

3,0 6 anni fa

Commenti: Great customer service. Has tons of room to grow. Hope they stay focused on the small businesses and agencies.

Aspetti positivi:

It is incredibly easy to get up and going. Set up and audience building is really easy and self explanatory. There have really, really great audience targets but CPMs can get pretty high depending how many attributes you're layering. You're able to bulk upload creative which is a great time saver. Very low cost per month fee in comparison to other programmatic platforms.

Aspetti negativi:

Very slow moving. You can't see what happens to your audience size estimate when you overlay geo-targets. Google Analytics data and Chooze data is really far apart. Customer service says it's because they measure different ways but it's sometimes concerning how far apart they are. Conversion tracking barely exists. As usualy when it comes display, and native, you need to have a pretty large spend but don't see many direct conversions. Sometimes hard to justify the ad spend+the fee Choozle takes from the spend.

Olivia
Social Media Manager (USA)
Marketing e pubblicità, 11-50 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Choozle Review

5,0 3 anni fa

Commenti: Overall, working within the Choozle platform and with our dedicated support team has been a very positive experience. Whenever we have questions or need additional help or info, it's nice to know that we'll always be able to get it.

Aspetti positivi:

Choozle is very user friendly, and includes a variety of targeting options to help us best choose how we want to serve our ads to our audience for any given campaign.

Aspetti negativi:

One feature that's rather annoying is the inability to have Choozle open in more than one tab at a time.

Nick
Nick
Performance Marketing Manager (USA)
Utente LinkedIn Verificato
Marketing e pubblicità, 2-10 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Alternative considerate:

Absolute Frauds

4,0 4 anni fa

Commenti: It was great until we decided we didn't want to continue spending money on them.

Aspetti positivi:

Targeting and number of options for various platforms

Aspetti negativi:

Their billing system is an absolute black hole filled with fraudulent practices. There isn't an easy way to cancel a subscription, even though they require a CC on file to start using the product. When you need to cancel the subscription they require 14 steps and the involvement of support people to cancel the account. THEN, they keep your CC info and in spite of canceling the account, they continue to bill your card. Choozle uses predatory billing practices that are built around the same style as a gym membership. If you're just exploring and trying to find the best platform for you, test Choozle last.

Utente Verificato
Utente LinkedIn Verificato
Marketing e pubblicità, 11-50 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Terrible customer service

2,0 3 anni fa

Commenti: Terrible. A huge waste of time.

Aspetti positivi:

I liked the idea of the software - what they tell you about it.

Aspetti negativi:

This company strung us along the onboarding process for months to end two days before a campaign launch to call us "bad actors." Terribly rude and inappropriate customer service and communication. I would never do business with this company or associate myself with them. I had previously used them working for a different company and had a mediocre experience. Their retargeting capabilities are useless, their platform is clunky, But to waste so much of our time and then call us names tops it off. Save yourself the trouble and just use AdCellerant. These are good people, kind of expensive but clearly a better option.

Utente Verificato
Utente LinkedIn Verificato
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Good alternative to access industry know DSP without the large entry point

3,0 7 anni fa

Aspetti positivi:

The plus side of Choozle is you have access to the inventory from The Trade Desk (which has an extremely high monthly min making it basically impossible for smaller companies to gain access). The sales person I worked with was really friendly and had great follow-up. The have much of the same functionality and reporting as other DSPs.

Aspetti negativi:

Beyond the monthly fee to access (which most DSPs do not charge), there was a major discrepancy between what they reported for impressions and clicks and what the pixel reported. You expect to have some variation with reporting but this was over 60-70% discrepancy. The tech support wasn't very helpful to resolve issues.

Harrison
Digital Marketing Specialist (USA)
Marketing e pubblicità, 2-10 dipendenti
Ha utilizzato il software per: Più di 2 anni
Fonte della recensione

Choozle Review

4,0 4 anni fa

Commenti: Overall, we are very happy with Choozle and it has helped our agency significantly build out our digital advertising opportunities for clients and has helped us grow much larger.

Aspetti positivi:

The built-in data tools and a wide variety of campaign types are great and make the software very versatile.

Aspetti negativi:

More user control over advanced features would be great for larger campaigns. Also, easier attribution set up and more attribution options would be great.

Robert
Producer (USA)
Intrattenimento, 2-10 dipendenti
Ha utilizzato il software per: Più di 1 anno
Fonte della recensione

Strong option when working with a limited budget

4,0 5 anni fa

Commenti: Overall very positive. Where features were lacking customer support was almost always able to step in and bridge the gap between what was possible in the application and what they could do their end.

Aspetti positivi:

At a low entry point it allows for quick and speedy ad purchasing across all the major networks. Very flexible with the types of creative you can use.

Aspetti negativi:

Features and analytics are fairly limited. Things have progressed but there's still major work to be done to flesh out the product.

Mike
Mike
Digital Manager (USA)
Utente LinkedIn Verificato
Marketing e pubblicità, 11-50 dipendenti
Ha utilizzato il software per: 1-5 mesi
Fonte della recensione

Programmatic For Beginners

5,0 6 anni fa

Aspetti positivi:

Friendly support/sales staff. Easy to set up and get going with a campaign going. Prices were reasonable.

Aspetti negativi:

Would like more in the form of data/analytics and transparency. Would try again though.