--- description: Scopri le funzionalità di Fixel, i dettagli del prodotto, chi utilizza il software e quali sono i prodotti suggeriti. Attraverso le recensioni di utenti verificati potrai capire com’è la user experience, l’assistenza post-vendita e molto altro. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Fixel - Prezzi, recensioni, informazioni - Capterra Italia 2026 --- Breadcrumb: [Home](/) > [Programmi per la gestione dei dati dei clienti](/directory/31334/customer-data-platform/software) > [Fixel](/software/175165/fixel) # Fixel Canonical: https://www.capterra.it/software/175165/fixel Pagina: 1/2\ Avanti: [Pagina successiva](https://www.capterra.it/software/175165/fixel?page=2) > Fixel è uno strumento di segmentazione completamente automatizzato, che classifica il pubblico del tuo sito web in base al suo livello di coinvolgimento. > > Conclusione: valutazione di **4.8/5** stelle assegnate da 11 utenti. Miglior punteggio per il parametro **Lo consiglieresti?**. ----- ## Panoramica ### Chi utilizza Fixel? Responsabili delle campagne di aziende B2C in crescita e agenzie. ## Statistiche e valutazioni | Parametro | Valutazione | Dettaglio | | **Nel complesso** | **4.8/5** | 11 Recensioni | | Facilità d'uso | 4.8/5 | Sulla base delle recensioni complessive | | Assistenza clienti | 4.8/5 | Sulla base delle recensioni complessive | | Rapporto qualità-prezzo | 5.0/5 | Sulla base delle recensioni complessive | | Funzionalità | 4.6/5 | Sulla base delle recensioni complessive | | Percentuale di raccomandazione | 90% | (9/10 Lo consiglieresti?) | ## Informazioni sul fornitore - **Azienda**: Fixel - **Area geografica**: Giv'atayim, Israele - **Anno di fondazione**: 2017 ## Contesto commerciale - **Prezzo di partenza**: 99,00 USD - **Modello tariffario**: (Versione di prova gratuita (free trial)) - **Pubblico target**: 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Implementazione e piattaforme**: Cloud, SaaS, Web - **Lingue supportate**: inglese - **Paesi disponibili**: Australia, Brasile, Canada, Cina, Germania, Giappone, India, Israele, Messico, Regno Unito, Stati Uniti ## Funzionalità - Gestione della campagna - Personalizzazione - Segmentazione della clientela ## Integrazioni (18 in totale) - Adobe Commerce - Drupal - Google Ads - Google Analytics 360 - HubSpot Marketing Hub - LinkedIn for Business - Marketo Engage - Meta for Business - Oracle Data Management Platform - Oracle Eloqua Marketing Automation - Outbrain - Segment - Shopify - Snapchat for Business - Taboola ... e altre 3 integrazioni ## Opzioni di supporto - Email/Help desk - FAQ/Forum - Knowledge Base - Assistenza telefonica - Chat ## Categoria - [Programmi per la gestione dei dati dei clienti](https://www.capterra.it/directory/31334/customer-data-platform/software) ## Alternative 1. [DESelect](https://www.capterra.it/software/197534/deselect) — 4.6/5 (37 reviews) 2. [Klaviyo](https://www.capterra.it/software/156699/klaviyo) — 4.6/5 (524 reviews) 3. [Omnisend](https://www.capterra.it/software/153508/omnisend) — 4.7/5 (836 reviews) 4. [SALESmanago Marketing Automation](https://www.capterra.it/software/134496/salesmanago-marketing-automation) — 4.5/5 (246 reviews) 5. [Apollo.io](https://www.capterra.it/software/158696/apollo) — 4.5/5 (387 reviews) ## Recensioni ### "Remarketing on steroids" — 5.0/5 > **Or** | *30 aprile 2019* | Marketing e pubblicità | Tasso di raccomandazione: 10.0/10 > > **Vantaggi**: First and foremost - it delivers big-time. Fixel works exactly as promised - the top quality audience as identified by Fixel consistently shows better results in terms of CPA and ROAS compared to any other remarketing segment. In addition, it's so easy to implement and use\! Just drop a small line of code, sit back and watch ys Fixel start collecting data directly within your marketing platform, ready to be put into good use. And of course - the results... it actually works\! > > **Inconvenienti**: I think the user dashboard can be better, maybe provide a little more information or insights regarding the collected audience. The tools itself does the job perfectly, but it never hurts to have more insights regarding your website visitors. > > Fixel has enabled me to easily segment my website visitors into quality groups scale my campaigns' ROAS very fast while saving me hours of time-consuming analysis trying to figure out the best metrics upon which I should focus. Adding to it the large knowledge base they provide in order to help you get started easily and wonderful customer support, it's one of the simplest and most useful marketing tools I have ever used ----- ### "Takes the guess-work out of remarketing audiences" — 5.0/5 > **Utente Verificato** | *6 maggio 2019* | Servizi legali | Tasso di raccomandazione: 10.0/10 > > **Vantaggi**: When running remarketing, we used to have only 2 choices - guess what the best-performing audiences would be, or run lengthy post hoc analyses (that might not hold true a month from now) to define our best audiences. Fixel simplified that - no need to spend tons of time creating multiple audiences, no need to run regular analysis - it just finds the best users, in real time, and moves them into intelligently bucketed remarketing lists. The results speak for themselves - higher conversion rates, lower CPL, and - importantly - higher conversion volume because we're finding high-performing users we would have otherwise missed. > > **Inconvenienti**: I'd love to be able to peek under the hood to see the signals used to define audiences, so we can decide if there's a signal we'd like to ignore. > > It's important to note also that the team at Fixel has been super-responsive and able to solve our support requests with no follow-up on our side. ----- ### "Easy to set up, does the heavy lifting for you" — 4.0/5 > **Konstantin** | *11 maggio 2019* | Salute, benessere e fitness | Tasso di raccomandazione: 7.0/10 > > **Vantaggi**: Easy to implement. Does the segmenting work automatically for you. Integrates well with Google Tag Manager, Facebook and Google Ads\! > > **Inconvenienti**: Initial code implementation can be tricky ----- ### "Segmentation made easy" — 5.0/5 > **Itay** | *6 maggio 2019* | Marketing e pubblicità | Tasso di raccomandazione: 9.0/10 > > **Vantaggi**: the ease of setting several segments of your website users based on engagement factors > > **Inconvenienti**: it a bit of a black box so although it is working great you are not sure what is the segmentation is based on > > Great for creating retargeting groups and also a great tool to create good quality look-alike seeds (on Facebook) ----- ### "Great product" — 5.0/5 > **Guy** | *30 aprile 2019* | Internet | Tasso di raccomandazione: 10.0/10 > > **Vantaggi**: I've been using Fixel for a few months now for my Facebook ads campaigns. It was very easy to implement using GTM and start building audiences based on user behavior on-site. When I started running campaigns using the Fixel audiences I was able to reach a much lower CPA than a standard remarketing campaign. I also use it to expand my reach using lookalike audiences. Bottom line - a great tool to improve targeting on Facebook ads, very efficient and easy to use. > > **Inconvenienti**: Take into consideration you need a certain amount of traffic to get started ----- Pagina: 1/2\ Avanti: [Pagina successiva](https://www.capterra.it/software/175165/fixel?page=2) ## Link - [Visualizza su Capterra](https://www.capterra.it/software/175165/fixel) ## Questa pagina è disponibile nelle seguenti lingue | Lingua | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Dati strutturati